Customer engagement stories - Page 15

Most brands invest in customer data unification yet overlook identity resolution, crucial for personalised AI strategies and effective retail media use.

Dr. Bronner's monthly Amazon sales in Australia surged by 55% after Pattern revamped its storefront, boosting revenue and customer engagement.

Smart Communications acquires Pendula to enhance AI-driven orchestration, boosting customer engagement across SMS, email, WhatsApp, and RCS in regulated sectors.

Visa has appointed Meble Tin as Head of Marketing for Oceania, leading efforts from Sydney to boost brand and client engagement across the region.

RingCentral and NiCE have extended their partnership to enhance AI-driven communications and contact centre solutions for enterprises in Australia and globally.

8x8 launches The Power of You campaign, spotlighting customer achievements and experiences over product features in a human-centred approach.

Omnissa bolsters leadership with three senior hires to accelerate partner-led growth and expand its global digital workspace market presence.

8x8 reports a 150% rise in AI-powered customer interactions and unveils new tools enhancing CX with AI-driven insights and secure payment options.

Access4 has launched Ai Amplify, an AI voice assistant on its SASBOSS platform, enhancing call handling and customer engagement for channel partners.

NP Digital Australia achieved a record H1 2025, onboarding eight new clients and boosting AI, analytics, and creative marketing capabilities nationwide.

AI is revolutionising Australia's loyalty sector, driving growth and innovation with a strong focus on ethics, data privacy and workforce transformation.

Onix has acquired UJET's professional services unit to enhance AI-driven customer engagement solutions on Google Cloud across multiple industries.

Infobip is named a Leader in Gartner's 2025 Magic Quadrant for CPaaS, topping Completeness of Vision for the first time in its third consecutive year.

Nayax debuts its Android POS in Australia with a rental model under AUD $1/day, boosting unattended retail with flexible, cost-effective payment tech.

Optus has introduced Expert AI, powered by Google Cloud, to assist frontline staff and enhance customer service with real-time insights and faster resolution.

Customer Science has acquired Sydney's Friendly Persuasion, launching a new CX Communications division to enhance written customer experience solutions.

A survey of 288 APAC retailers shows strong confidence in customer engagement plans, with loyalty and personalised tools top priorities despite economic challenges.

DXC Technology unveils AI-driven platform, DXC Assure Illustrations, to speed up and personalise life insurance policy projections globally.

Pipe has launched four AI agents to speed up small business funding, automating fraud checks and payments to cut decision times from weeks to minutes.

DXC Technology launches Assure Illustrations, an AI-driven platform to simplify personalised life insurance projections for advisors and customers globally.