eCommerceNews Australia - Technology news for digital commerce decision-makers

Customer engagement stories - Page 13

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SmartPATH launch brings AI-driven omnichannel communications to ANZ

Thu, 18th Sep 2025
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digital transformation
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martech
Smart Communications launches SmartPATH in ANZ, an AI-driven platform streamlining omnichannel communications for regulated industries like insurance and healthcare.
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Australians poised to spend as rates fall but want better deals

Wed, 17th Sep 2025
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martech
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supply chain
A survey shows 70% of Australians plan to boost spending as interest rates fall, but demand better deals and stable prices before making big purchases.
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Kyndryl & VML partner to boost customer engagement with AI

Fri, 12th Sep 2025
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personalisation
Kyndryl Consult and VML Enterprise Solutions have partnered to enhance customer engagement using AI, data, and modern infrastructure across industries.
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Contentstack launches Agent OS for adaptive brand experiences

Fri, 12th Sep 2025
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digital transformation
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ecm
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cx
Contentstack launches Agent OS, an AI-driven platform enabling brands to deliver real-time, personalised digital experiences tailored to individual customer context.
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Alcatel-Lucent unveils Rainbow Hub platform for Australia launch

Thu, 11th Sep 2025
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uc
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digital transformation
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cloud security
Alcatel-Lucent Enterprise has launched its Rainbow Hub cloud platform in Australia, enhancing unified communications for businesses via local partnerships.
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NiCE named leader in 2025 Gartner Magic Quadrant for CCaaS

Thu, 11th Sep 2025
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paas
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NiCE has topped the 2025 Gartner Magic Quadrant for CCaaS, leading in both Ability to Execute and Completeness of Vision for the first time.
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McDonald's Monopoly returns with digital-only prizes via app

Tue, 9th Sep 2025
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digital transformation
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cx
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martech
McDonald's Australia launches a digital-only Monopoly via the MyMacca's app, offering daily prizes including an AUD $52,000 rent top-up and a 2025 Isuzu SUV.
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NiCE completes Cognigy deal to boost global AI customer experience

Tue, 9th Sep 2025
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uc
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digital transformation
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cx
NiCE has acquired Cognigy, merging their AI to enhance global customer experience platforms with advanced conversational and agentic AI technology.
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Australian consumers wary of AI, prefer human service touch

Tue, 9th Sep 2025
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digital transformation
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cx
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martech
Research reveals Australian consumers prefer human customer service, with only 28% comfortable engaging with AI-powered support, citing trust and accuracy concerns.
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Exclusive: Zoho eyes long-term ANZ growth with privacy-first push

Tue, 9th Sep 2025
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martech
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partner programmes
Zoho reports 20% growth in Australia and New Zealand, attributed to long-term strategy, product innovation, and focus on small businesses.
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SUSE appoints Margaret Dawson as CMO to boost growth

Tue, 9th Sep 2025
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hyperscale
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cx
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edge computing
SUSE appoints Margaret Dawson as Chief Marketing Officer to spearhead global marketing and drive growth in enterprise open source software.
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Brett Theiss appointed Chief Marketing Officer at Check Point

Fri, 5th Sep 2025
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cloud security
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cx
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martech
Check Point has named Brett Theiss as Chief Marketing Officer to drive global growth and enhance brand strategy amid evolving cyber security challenges.
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Supersonik secures USD $5 million to launch AI demo agent

Fri, 5th Sep 2025
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cx
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martech
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cdp
Supersonik raises USD $5 million to launch a multilingual AI agent that instantly delivers personalised live product demos via video calls worldwide.
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Komo launches Engagement OS with AI co-pilot & new loyalty tools

Thu, 4th Sep 2025
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martech
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cdp
Komo launches its Engagement OS with AI co-pilot Kai, offering brands new loyalty tools and interactive campaigns to boost customer engagement and rewards.
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Check Point appoints David Caspari to lead Australia & New Zealand

Tue, 2nd Sep 2025
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saas
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digital transformation
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cx
Check Point has appointed David Caspari as Managing Director for Australia and New Zealand to advance its AI-driven cybersecurity strategy and customer growth.
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AI-powered chat tools gain ground in Australian businesses

Mon, 1st Sep 2025
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digital transformation
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cx
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martech
Over a third of Australian businesses use AI chat tools for customer service, with another 39% planning adoption to boost satisfaction and accessibility.
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Vector Capital to merge Showpad & Bigtincan in global AI push

Thu, 28th Aug 2025
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digital transformation
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cx
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martech
Vector Capital will merge AI firms Showpad and Bigtincan under the Showpad brand to create a global AI-driven revenue enablement platform by 2025.
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Cognizant & Eagle Eye join to advance AI-driven loyalty tech

Thu, 28th Aug 2025
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digital transformation
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cx
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martech
Cognizant and Eagle Eye have partnered to offer AI-driven, real-time loyalty and promotions solutions for global retail, travel and hospitality enterprises.
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Zoho ANZ sees 20% customer growth, unveils new offerings & AI

Wed, 27th Aug 2025
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data analytics
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digital transformation
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cx
Zoho's ANZ customer base grows 20% with new AI-powered solutions including Zoho Solo and Zoho for Nonprofits, boosting regional impact and innovation.
Ps meredith o ryan

Adobe names Meredith O'Ryan Director of Enterprise Marketing

Wed, 27th Aug 2025
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digital transformation
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cx
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martech
Meredith O'Ryan has been named Adobe's Director of Enterprise Marketing for Australia and New Zealand, also overseeing flagship events across Asia Pacific.