Maestra passes 100 clients with embedded marketer model
about 1 hour agoBrands under pressure to simplify marketing operations are turning to Maestra's embedded marketer model, as annual recurring revenue nears USD $5 million.
Australian stories
Australia leads in trusted AI service investment, Salesforce
Despite regulatory pressure, Australian service leaders are prioritising customer-facing AI spending as trust in AI agents outpaces global averages.
Magic launches postcode buyer density tool for B2B
Trials cut media wastage by up to 30% as the postcode-level analysis helps B2B marketers focus spend on higher-value buyers.
Guzman y Gomez launches Apple CarPlay ordering in Australia
It could speed repeat purchases for drivers by letting them order, pay and earn loyalty points without touching a phone.
carsales fronts AI voice search in national campaign
Budget-conscious car buyers are being targeted by a six-week push as Carsales leans on AI Voice Search during sport and EOFY ads.
Prophet study says ads drove 40% of BYD test drives
A cross-channel analysis suggests advertisers may be undercounting the role of media, with brand and economic factors accounting for much EV demand.
Australia has high AI agency in eight capabilities
The findings suggest Canberra should target funding where it has leverage, as the country ranks highly in just eight of 103 AI capabilities.
Why Eftsure's original pitch is fading fast
Bank-led name checks in Australia and New Zealand are eroding the niche that made Eftsure easy to sell a decade ago.
Editor Interviews
Conversations with technology leaders, founders and operators.
Tech reinvent as Hejaz teases 'Wahda' superapp launch
Weeks before a planned August debut, the app aims to entice more than 2 billion Muslims with chat, video and faith-based AI tools.
4 days ago
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As work becomes a mindset, Logitech bets on portability
Portable gear is becoming a must for hybrid workers as Logitech targets comfort, connectivity and sustainability with its latest devices.
5 days ago
Hype growing - but SMEs still face barriers to AI adoption
Small firms risk falling behind unless they adopt AI for practical gains, as SMEC AI says many are still confused by the technology.
Last week
'Smart people changing': How humans and agentic AI co-exist
Governance fears and skills gaps are pushing businesses to deploy agentic AI in secure systems while protecting staff from disruption.
Last week
Expert Opinions
More opinions →
When Agents act on bad data, the damage is automatic
Bad contact records can send autonomous AI workflows off course, with errors compounding across thousands of customer actions at once.
about 23 hours ago
Three ways Australian banks can reinvent SME banking
As SMEs demand faster lending and integrated tools, banks risk losing ground unless they cut red tape and modernise their platforms.
1 day ago
What your EOFY close is telling you about your finance systems
A difficult June close often exposes hidden costs, manual workarounds and compliance gaps that smaller finance systems can no longer hide.
2 days ago
Rewiring the heart of the CFOs office
3 days ago
Your proprietary data is a powerful PR asset you're not using
3 days ago
Proving personalisation works: Tooling, metrics, and the real role ...
8 days ago
What separates the personalisation leaders in media and entertainment?
8 days ago
Latest News
More news →
Framer launches AI agents for website creation & editing
Website teams can now make, review and publish AI-driven changes in one place as Framer adds agents, branching and external tool links.
Chargebacks911 warns fintech boom is fuelling dispute chaos
Merchants face harder-to-trace disputes as AI and agentic commerce complicate payment trails, Chargebacks911 said after new fintech data.
IAS launches episode-level podcast controls on Spotify
Advertisers can now screen Spotify podcast episodes before bidding, giving brands tighter control over where audio ads appear.
Zendesk contact centre voice passes 100 sales leads
High call volumes and stalled omnichannel upgrades are driving firms to Zendesk's AI voice tools, which secured 100 sales opportunities in a year.
Our Editorial Team
Every story is shaped by real people: journalists, editors and contributors.
David Shilovsky
Interview Editor
David joins TechDay from a primarly sports reporting background, but has a keen interest across all facets of technology, especially any Apple product, the latest in OLED televisions and gaming consoles. He brings significant editorial experience to the role, with various digital and print publications on his CV. In his spare time, David enjoys watching or playing sport, playing video games and checking out live music.
Donovan Jackson
Interview Editor
Fascinated by the technology industry after a visit to a Computer Faire in 1998, Donovan Jackson first worked as a public relations consultant for enterprise software and hardware distribution companies in 2000, then as a journalist for IDG-affiliated channel and trade publications, and as a producer of commercial content as an agency owner through the 2000s and 2010s. He has served as ITBrief editor in the last days of the printed magazine, and has a long association with TechDay as a contributor to special projects. Donovan has wide interests spanning technology, philosophy, bicycles, literature, psychology, motorcycles, travel, geography, history, general knowledge, and various combinations of these and other subjects.
Jacques-Pierre (JP) Dumas
Reviewer
With a background in media, JP is the definition of a tech nerd. After a stint as a journo, he's moved on to marketing but in his spare time, he still loves deep-diving into the best of tech, games, and films. You can chat to JP about anything from the latest console releases to supercomputer teraFLOPs and he'll be sure to have an opinion.
Jake MacAndrew
Interview Editor
Jake MacAndrew started off writing breaking news hits in his early days as a journalist. Since those late nights on the pulse for local breakthroughs, he has written stories on many topics, from cybersecurity education in Ukraine to the investment potential of fine wines. With each story Jake writes, no matter the topic, in-depth and accurate reporting is key. Previously living in Edinburgh, he's back in his hometown of Toronto.
Joseph Gabriel Lagonsin
News Editor
A passionate gamer with a strong love for manga, webtoons, and binge-worthy series. With one year of professional experience in editing and publishing, bringing a sharp editorial eye and a deep appreciation for storytelling, focusing on creating and refining content that connects with modern audiences.
Analyst Insights
Industry research and analysis from leading firms.
ECOVACS says WINBOT tops global robotic window sales
The category's growth is being driven by demand for safer, easier cleaning of high-rise glass as WINBOT passes 1 million units sold this year.
3 days ago
Dreame wet and dry vacuum shipments top 10 million
Growing demand has pushed Dreame's wet and dry vacuum range past 10 million units shipped worldwide since its 2021 launch.
3 days ago
Customers lose trust in AI in regulated industries
Consumer patience is thinning, with Australian customers most likely to walk away when poor communications or clumsy data capture erode trust.
4 days ago
Dreame tops global robot vacuum rankings in Q1 2026
The ranking underscores Dreame's rapid global expansion, with the company now selling robot vacuums in more than 120 countries and regions.
Last week