eCommerceNews Australia - Technology news for digital commerce decision-makers

Customer engagement stories - Page 31

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Celigo teams up with TikTok Shop to boost ecommerce efficiency

Thu, 18th Apr 2024
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cloud services
Celigo partners with TikTok Shop in response to a growing trend of consumers using TikTok for product research, as they aim to help retailers better synchronise and manage valuable data across various applications.
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Cogo & Personetics introduce AI-powered sustainable banking

Wed, 17th Apr 2024
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martech
Cogo partners with AI-firm Personetics, pioneering climate-conscious banking by aiding customers in understanding and managing their carbon footprints based on their spending habits.
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Wolt expands tailored ad service to aid partner growth

Fri, 12th Apr 2024
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martech
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adtech
Wolt enhances partner growth by launching its dedicated ad service, Wolt Ads, offering tailored strategies for both small independent businesses and international brands.
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Tillo report reveals loyalty deficit in fintech sector

Mon, 8th Apr 2024
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fintech
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cx
Tillo's report reveals a significant trust and loyalty gap in the fintech sector, indicating opportunities for growth through strategic incentives and rewards.
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Brands struggling with first-party data strategies

Thu, 4th Apr 2024
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cx
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martech
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personalisation
A new study reveals major shortcomings in brands' first-party data strategies, limiting customer experience personalisation amid evolving privacy norms.
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Logicalis Australia appoints Baden Graco as Head of Transformation Services

Wed, 3rd Apr 2024
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digital transformation
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cx
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martech
Logicalis Australia bolsters its digital transformation services strategy with the appointment of Baden Graco as Head of Transformation Services, leveraging his 13-year industry experience.
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Twilio unveils Unified Profiles & Agent Copilot for customised interactions

Thu, 28th Mar 2024
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martech
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Twilio introduces Unified Profiles and Agent Copilot to its Flex platform, using Segment's customer data to provide personalised, data-informed customer experiences and bolster employee productivity.
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Adobe enhances Experience Cloud for optimised customer engagement

Wed, 27th Mar 2024
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cx
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martech
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genai
Adobe boosts its Experience Cloud line with enhanced functionalities, empowering brands to optimise customer engagement through data-unified, personalised cross-channel journeys.
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Austin Group bolsters partnership with SAP Emarsys

Mon, 25th Mar 2024
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The Austin Group amplifies commitment to improved customer experience via an extended partnership with SAP Emarsys, yielding significant growth in Gazman's email revenue.
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Infosys & PIL form strategic tech partnership for digital transformation

Mon, 25th Mar 2024
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digital transformation
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Global digital services leader, Infosys, joins forces with shipping titan Pacific International Lines to accelerate digitalisation, modernise customer portal and enact transformative changes across the logistics sphere.
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Lifecycle Software unveils NEXUS for swift, efficient MVNO launch

Thu, 21st Mar 2024
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martech
Lifecycle Software unveils mark-challenging platform, NEXUS, offering 'first of its kind' MVNE capabilities; promising swift, cost-effective market entry for aspiring MVNOs.
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Monday.com expands APJ team with key appointments

Fri, 15th Mar 2024
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martech
Work operating system monday.com boosts APJ team with key appointments, inducting Diana Terry as Head of Solution Engineering APJ and Elian Priel as Customer Success Lead APJ.
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SAP Emarsys 2024 update boosts AI-driven, omnichannel campaigns

Thu, 14th Mar 2024
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martech
SAP Emarsys reveals upgrades to boost personalised customer engagement, testing LinkedIn integration and enhancing AI capabilities while focusing on Omnichannel Excellence, Marketer Intelligence, and a Composable, Extensible Platform.
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IWD 2024: Who defines you as a woman

Thu, 7th Mar 2024
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martech
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support
On International Women's Day 2024, a veteran female leader in tech argues that a woman's identity is self-defined, despite persistent prejudice in male-dominated industries.
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SAS named leader in Forrester Wave for real-time interaction management

Mon, 4th Mar 2024
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cx
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martech
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personalisation
SAS Customer Intelligence 360 achieves top status in The Forrester Wave: Real-Time Interaction Management, Q1 2024, reinforcing its crucial role in delivering hyper-personalised customer experiences.
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Shira Bar Yosef on gender disparity in cybersecurity

Fri, 1st Mar 2024
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martech
Ahead of International Women's Day, Claroty CCO, Shira Bar Yosef highlights the gender disparity in cybersecurity and technology.
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The strategic imperative of integrating offline and online channels

Thu, 29th Feb 2024
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cx
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martech
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supply chain
Entry-level omnichannel capabilities reported in just 11% of firms, in spite of those companies with strong strategies seeing a 9.5% annual income increase and a 7.5% reduction in contact costs.
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Australia Post signs digital transformation deal with Salesforce

Thu, 29th Feb 2024
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crm
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data analytics
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digital transformation
Australia Post partners with Salesforce for a comprehensive digital transformation strategy, aiming to improve customer service across all sectors with AI integration.
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Four enterprise mobility trends shaping 2024

Thu, 15th Feb 2024
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Enterprise mobility in 2024 will be driven by the integration of IoT, enhanced mobile security measures, the rise of edge computing, and the use of augmented reality in operations.
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Vonage to boost Southern Cross Credit Union's customer support

Wed, 14th Feb 2024
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uc
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data analytics
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digital transformation
Southern Cross Credit Union (SCCU) partners with global cloud communications firm, Vonage, enhancing their customer support system in Australia by employing Vonage Fusion's UCaaS and CCaaS solutions.