Storytelling Stories - Page 2

Australian Stories

Storytelling stories

As women, collaborative communications is essential for collective impact

Amid shrinking newsrooms and polarised platforms, women are turning to collaborative communications as a survival strategy for change.

By Samantha Howard • 5 min read • Mon, 2nd Mar 2026

Social Media

Mardi Gras app launches as year-round LGBTQIA+ hub

Sydney Mardi Gras has overhauled its festival app with Safety Circles, a Fan Wall and Strobe tools to boost safety and connection.

By Mark Tarre • 3 min read • Wed, 11th Feb 2026

Global Stories

Storytelling stories

Social Media

Building in public: Why women entrepreneurs need visibility as much as capital

Women founders are closing the start-up gap, but with VC still lagging, visibility and public storytelling are now vital growth capital.

By Kavitha Ramaswamy • 4 min read • Fri, 6th Mar 2026

Robotic Process Automation

Pocket FM taps OpenAI to power AI-native audio growth

Pocket FM will bake OpenAI tools into its production stack, using generative AI to scale multilingual audio series for 300,000 creators.

By Sean Mitchell • 4 min read • Thu, 5th Mar 2026

Generative AI

HONOR & ARRI bring cinema image science to mobiles

HONOR and ARRI join forces to embed cinema-grade image science into future smartphones, debuting on the ROBOT PHONE later this year.

By Mark Tarre • 4 min read • Wed, 4th Mar 2026

Generative AI

Behind DeepMind & Darren Aronofsky's AI-led short film slate

Google DeepMind teams with Darren Aronofsky's Primordial Soup to produce three AI-driven short films, starting with ANCESTRA, On This Day...1776.

By Jake MacAndrew • 3 min read • Wed, 18th Feb 2026

Digital Transformation

AI has raised the stakes: Why strategic communications remains human-led in 2026

AI is reshaping PR, but leaders warn the winners in 2026 will be those who keep strategic communications firmly human-led.

By Dan Gamble • 4 min read • Sat, 7th Feb 2026

Customer Experience

Beyond the hype: The future of AI communications

As AI reshapes communications, experts say human storytelling and clear brand narratives will define who thrives in the coming years.

By Becky Straker • 6 min read • Thu, 11th Dec 2025

Artificial Intelligence

AARON Awards launched to honour AI-led commercial creativity

The AARON Awards have been launched globally to celebrate AI-led creativity in advertising, focusing on solo and small teams advancing commercial campaign innovation.

By Sean Mitchell • 3 min read • Fri, 5th Dec 2025

Artificial Intelligence

The human experience cannot be replicated: Why YouTube's AI crackdown has tech professionals talking

YouTube's new rules require creators to show human input in their videos, aiming to protect authentic creativity amidst rising AI-generated content.

By Molly McDonald • 3 min read • Wed, 19th Nov 2025

Partner Programmes

Breaking clutter digitally: how brands can stand out in crowded festive campaigns

Indian festive campaigns face digital clutter; brands must blend cultural relevance, creativity and technology to truly connect and stand out this season.

By D. Dhayan Kumar • 4 min read • Wed, 19th Nov 2025

Customer Experience

Pax8 appoints Tom Gavin to lead global marketing strategy & AI push

Pax8 has appointed Tom Gavin as Chief Marketing and Communications Officer to lead global marketing and advance its AI and managed intelligence initiatives.

By Melvin Hipolito • 3 min read • Thu, 2nd Oct 2025

Marketing Technologies

Adobe launches collaborative AI film project to empower creators

Adobe launches The Unfinished Creator Film, a global collaborative AI project empowering creators to co-create and remix an evolving short film via Firefly.

By Melvin Hipolito • 4 min read • Fri, 1st Aug 2025