Social Media stories - Page 8

Influencers are a key ingredient for Australian SMEs' marketing strategies, according to research by B2B software search website Capterra.

NP Digital, the performance marketing agency founded by Neil Patel, appoints Ash Dharan as Senior Director, Performance in Australia.

Cybercriminals are using popular social media reference landing page, Linktree, to trick victims into giving up their credentials, warns Avanan.

Khoros appoints Travis Mason as VP and Country Manager for Australia and NZ, signaling the company's commitment to regional expansion and digital-first CX.

Cint, the global leader in digital insights gathering, has appointed Vanessa Adams as VP of Measurement for the company''s team in APAC.

GetApp has found 53% of SMEs in Australia plan to grow their social media budget in 2023, including paid advertising, content creation, and software purchase.

Thirty nine percent of SMEs in Australia think that companies copying their ideas is the biggest drawback of using social media.

Hoteliers must engage with guests and monitor online feedback to shape the guest experience and maintain a positive online reputation.

Medallia appoints new Country Manager for Australia and New Zealand to meet rising customer experience demand in the region using cloud-based technology.

Telegram, the popular instant messaging app known for its privacy features, has gained popularity for personal and professional communication.

New research from digital intelligence platform Similarweb has found that Facebook lost ad market share in the fourth quarter of 2022.

Analysis of the data suggests that people are looking for more purposeful internet use, with a focus on quality over quantity, the researchers state.

Snapchat sees unexpected growth in ad portal visits, while Pinterest sees a decline, according to Similarweb's market update for Dec 2022.

TREND Networks promotes Dan Barrera to Director of Product Innovation and Tim Widdershoven to International Sales Director, to grow their business globally.

Pattern Australia has partnered with Hey Bud to help the hemp skincare brand improve its eCommerce operations and grow sales through online marketplaces.

Adobe Express leverages decades of Adobe innovation to empower users to build content that stands out with high-quality.

Meltwater appoints key leadership roles in Malaysia and Hong Kong, introduces expanded social analytics suite, and secures strategic partnerships. #growth.

Digital group CUE-backed Bonsey Jaden appoints Sherwin Kukreja as Head of Social Media across the Asia Pacific region. #digitalmarketing #leadership.

Response-based attacks targeting corporate inboxes have climbed to their highest volume since 2020, representing 41% of all email-based scams.

Chinese Government conducts disinformation campaign following Nancy Pelosi's visit to Taiwan, say researchers. 72 websites are reportedly involved.