Social Media stories - Page 6

As Valentine's Day nears, Commonwealth Bank Australia warns against a spike in romance scams, with women shown to be most at risk, losing double the amount compared to men in 2022.

IAB New Zealand's Q3 2023 report reveals a 7.3% year-on-year surge in digital advertising revenues, reaching $534.8m, signalling a bright future for the sector.

Event ticketing tech firm, INTIX, pioneers the use of real-time marketing to engage customers, promote additional offerings, and enhance event revenues during an event.

Following her release, convicted murderer Gypsy Rose Blanchard has gained a huge following on Instagram, with an impressive 9.8% engagement rate and an estimated media value of up to $3.5m.

AI-generated explicit images of pop star Taylor Swift cause uproar, marking a chilling illustration of the technology's misuse and intensifying ethical concerns over AI regulation.

Global social media users sail past the 5 billion mark, making up 62.3% of the population, as Digital 2024 report unveils commercial platforms' strong year-on-year growth.

The rise in Drainer-as-a-Service (DaaS) cyber crimes indicates growing threats to social media accounts and cryptocurrency safety, including high-profile breaches.

Amid growing cyber scams, Norton introduces its leading scam detection app, Norton Genie, developed in collaboration with Emmy award-winning creator, Dan Levy, to help users identify and avoid online scams.

The global marketing analytics market is bolstered by increased adoption across sectors such as retail and manufacturing for improved AI and ML processes.

Customer engagement platform, Emplifi, has been recognised as a noteworthy vendor in Forrester's Q4 2023 Social Suite Landscape, reflecting the rising importance of social suite solutions.

B2B firms urged to adopt B2C strategies amid evolving NZ economy, stressing digitalisation to survive, experts say.

Storyblok's research suggests influencer advertising could depreciate festive sales, with 25% of shoppers discouraged by them.

Global mobile banking malware threats significantly rise, with 1,800 banking apps targeted in 2023, says Zimperium report.

Australia plans to implement a comprehensive set of online safety regulations from December 2023; smaller businesses face compliance challenges.

Top 50 social media content creators turned digital influence into $700m in 2023, a study reveals.

8x8 unveils 'Sales Assist', a new tool designed to enhance customer satisfaction and streamline the retail experience.

Report predicts pivotal shift in GenAI adoption by 2023, revolutionising varied applications and driving unprecedented growth.

Gen predicts AI will customise and escalate cyber threats by 2024, making cybersecurity a daily life necessity.

Adobe's 2024 Creative Trends Report reveals four key themes set to influence digital content, including photography and social media.

Deposco Europe’s Will Lovatt predicts 'zero consumer' behaviour, eCommerce growth, social media impact and tech advancements will dominate 2024 retail trends.