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Market research Stories - Page 9

Australian Stories

Market research stories

Security & value drive Australians' digital shopping
Data Protection

Security & value drive Australians' digital shopping

Australians want high-tech retail but demand tighter data security and better value as apps, AR and digital tools reshape everyday shopping.

By Mark Tarre • 4 min read • Wed, 28th Jan 2026
Australians prioritise comfort & durability in furniture
DevOps

Australians prioritise comfort & durability in furniture

Australians are prioritising comfort, durability and timeless style over price and fast-changing trends when choosing furniture for their homes.

By Sofiah Nichole Salivio • 4 min read • Mon, 26th Jan 2026

Global Stories

Market research stories

SMEs step up AI adoption as US pulls ahead of the UK
Digital Transformation

SMEs step up AI adoption as US pulls ahead of the UK

SMEs prioritise AI and face-to-face meetings, but US firms outpace UK peers on dedicated staff and appetite for external AI advice.

By Sofiah Nichole Salivio • 4 min read • Thu, 29th Jan 2026
IT providers expect wage inflation to ease by 2026
Human Capital Management

IT providers expect wage inflation to ease by 2026

Wage inflation at IT solution providers is forecast to cool to historic norms by 2026, boosting margins despite stark regional differences.

By Shannon Williams • 4 min read • Thu, 29th Jan 2026
Public safety LTE & 5G spend to top USD $6.3 billion
Unified Communications

Public safety LTE & 5G spend to top USD $6.3 billion

Global public safety LTE and 5G spending will climb from USD $5bn in 2025 to over USD $6.3bn annually by 2028, SNS Telecom & IT says.

By Shannon Williams • 4 min read • Wed, 28th Jan 2026
Moomoo hosts expert 2026 market outlook for ANZ traders
Fintech

Moomoo hosts expert 2026 market outlook for ANZ traders

Moomoo assembles top strategists for a free 2026 outlook webinar, dissecting AI, commodities, US volatility and regional market plays.

By Greg Boland • 4 min read • Mon, 26th Jan 2026
AI drives product discovery but reviews still seal buys
Customer Experience

AI drives product discovery but reviews still seal buys

Shoppers turn to AI to find products, but 92% still demand reviews and real customer photos before finally clicking to buy.

By Sofiah Nichole Salivio • 4 min read • Sat, 24th Jan 2026
GWI unveils Agent Spark to power AI with real audience data
Data Protection

GWI unveils Agent Spark to power AI with real audience data

GWI launches Agent Spark, plugging its first-party audience data into ChatGPT, Claude and Copilot to ground AI marketing insight in reality.

By Sofiah Nichole Salivio • 4 min read • Fri, 23rd Jan 2026
Marketers' AI ambitions stall amid fragmented ad stacks
Data Analytics

Marketers' AI ambitions stall amid fragmented ad stacks

Marketers' AI hopes hit reality as new survey finds fragmented ad tech stacks stalling cross-channel orchestration and campaign execution.

By Sofiah Nichole Salivio • 4 min read • Thu, 22nd Jan 2026

Stories from Other Regions

Market research stories

Electric scooters drive India's EV shift beyond 2026
Smart Cities

Electric scooters drive India's EV shift beyond 2026

India's EV shift accelerates in 2026 as two and three-wheelers dominate new sales, while cars lag amid patchy charging and policy-led growth.

By Joseph Gabriel Lagonsin • 5 min read • Wed, 28th Jan 2026
Nearly half of Kiwi online daters would date an AI
Data Protection

Nearly half of Kiwi online daters would date an AI

Nearly half of New Zealand's online daters would consider dating an AI, as loneliness and mistrust reshape how Kiwis seek romance online.

By Joseph Gabriel Lagonsin • 5 min read • Wed, 28th Jan 2026
Canon wins Putra Brand Award for 15th straight year
Customer Experience

Canon wins Putra Brand Award for 15th straight year

Canon secures Silver at the 2025 Putra Brand Awards in Malaysia's office gear category, marking an unbroken 15-year streak of wins.

By Mark Tarre • 2 min read • Mon, 26th Jan 2026
Attest unveils Compass AI co-pilot to speed up research
Data Analytics

Attest unveils Compass AI co-pilot to speed up research

Attest launches Compass, an AI co-pilot to help insight teams design surveys faster, surface key findings and craft stakeholder-ready stories.

By Shannon Williams • 3 min read • Fri, 23rd Jan 2026
Beko index finds smart appliance surge in Global South
Internet of Things

Beko index finds smart appliance surge in Global South

Smart appliances are spreading faster in the Global South than Western Europe, as households chase lower running costs over green credentials.

By Shannon Williams • 4 min read • Fri, 23rd Jan 2026
FTSE AIM-100 firms lag on AI, with only 1% truly ready
Digital Transformation

FTSE AIM-100 firms lag on AI, with only 1% truly ready

Only 1% of FTSE AIM-100 firms have AI embedded in core operations, as poor data governance and weak strategy stall wider adoption.

By Shannon Williams • 4 min read • Fri, 23rd Jan 2026
MindSpace Labs uses EEG to track real-time TV reactions
DevOps

MindSpace Labs uses EEG to track real-time TV reactions

MindSpace Labs debuts EEG-powered platform that reads viewers' brainwaves to fine-tune TV edits, ads and education content in real time.

By Sofiah Nichole Salivio • 4 min read • Thu, 22nd Jan 2026
UK health & beauty marketers to ramp up AI in 2026
Data Analytics

UK health & beauty marketers to ramp up AI in 2026

UK health and beauty marketers plan to deepen AI use in 2026 while boosting hiring, creative budgets and influencer partnerships.

By Mark Tarre • 4 min read • Thu, 22nd Jan 2026