Customer engagement stories - Page 24

Amperity has launched its AI-driven Customer Data Cloud to enhance customer data management, aiming to transform vast data volumes into valuable business insights.

ResetData has strengthened its leadership team with four new appointments in Sydney and Melbourne to advance its national rollout of CBD AI factory data centres.

Intelliworx has outlined its 2025 IT predictions, highlighting the crucial role of managed service providers in advancing cybersecurity and digital transformation in Australia.

Generative AI is set to transform industries by 2025, moving from buzz to essential applications in customer engagement, healthcare, and decision-making.

Twilio has launched a public beta of Linked Audiences, enhancing personalised marketing capabilities for Amazon Redshift users, boosting engagement strategies.

As the festive season approaches, retailers must adapt to financial pressures by leveraging digital loyalty solutions to attract and retain value-seeking customers.

Fastter has partnered with Gratifii to launch 'Member's Mobile' plans, aimed at delivering savings to 23 million users across Australia.

Appian announced its 2024 Asia-Pacific and Japan Partner Awards, celebrating partners for their notable customer engagement and innovation across the region.

As AI's influence on marketing and customer experience intensifies, experts from Klaviyo, Jitterbit, and Canva share varied insights on its future impact.

Retail loyalty programmes are evolving through data science and AI, with Eagle Eye's report suggesting hyperpersonalisation may soon be the norm.

Strand has seen a 37% rise in online revenue thanks to its partnership with Pattern, which has leveraged AI to enhance digital marketing strategies.

Microsoft has launched a new Innovation Hub in North Sydney to aid Australian firms in leveraging AI and other technologies for competitive advantage.

GroupBy and Topsort have formed a strategic partnership to enhance retailers' sponsored product displays, aiming to boost revenue and streamline eCommerce operations.

Coles Group has forged a five-year partnership with Microsoft to enhance its digital presence and customer engagement through advanced AI and cloud technologies.

AUSIEX has integrated the NICE CXone platform to boost customer engagement and operational efficiency, enhancing its services in the financial sector.

Babeltext's multilingual chat platform revolutionises business communication, translating messages across 135 languages into English for seamless customer engagement.

Searchspring has introduced Dynamic Custom Profiles, enhancing ecommerce personalisation with real-time, shopper-specific recommendations for retailers.

Arrow Electronics has enhanced its ArrowSphere AI platform, enabling channel partners to transform cloud business strategies with customised AI assistants.

Sinch has surpassed 1 billion Rich Communication Services messages delivered globally in 2024, heralding a new era in business messaging.

As consumer spending tightens due to rising costs, businesses are turning to innovative loyalty programs to provide financial relief and foster brand connections.