Customer engagement stories - Page 2

LoyaltyLion brings back its Loyalty Connect virtual series, with more than 20 speakers set to unpack retention tactics as acquisition costs climb.

Zoom names Frank Skiffington as Head of Australia and New Zealand as the software group seeks deeper partner-led growth across ANZ.

8x8's Engage platform has won Gold at the NY Product Design Awards, with judges praising its unified workspace for customer-facing staff.

Shoppers increasingly prefer human-led social posts over AI-generated material, with Gen Z driving brands towards micro-influencers and niche creators.

Thryv says Australian and New Zealand small businesses need tidy websites, consistent listings and fresh reviews to win AI-driven recommendations.

Twilio survey shows conversational AI is moving from pilots to live use, with current adopters reporting stronger governance confidence and clearer business gains.

Sinch Mailgun warns weak inbox placement and limited AI use are eroding email returns, with many firms unable to measure ROI confidently.

Infobip uses DevDays 2026 to push AI into workflows, training and product design as it marks 20 years and expands its global cloud platform.

Cisco report finds firms are ramping up wireless budgets as AI, security pressures and staff shortages push networks into a strategic role.

Klaviyo data show Easter campaigns start weeks ahead but still bunch in the last seven days, with SMS peaking hardest on Sunday.

NeonNow rebrand puts Sydney founder's customer platform in 170 markets as AI demand lifts channel partner hopes.

Personetics and Atomic team up to let banks prompt deposit and bill switching inside apps, aiming to cut friction and boost primary relationships.

Australian Loyalty Association rolls out executive training on programme economics, AI-driven shopping and behavioural science as households tighten budgets.

PMT Communication Systems gains Nextivity Elite Partner status in Australia as demand for indoor mobile coverage lifts across retail and commercial sites.

Smart Communications taps Satish Shenoy as Senior Vice President to broaden global alliances and speed partner-led growth across regulated sectors.

Apple rolls out Business platform for companies, bundling device management and brand tools as it replaces Manager and Connect.

Aware Super broadens free online wills offer to all members as fund uses estate planning to nudge Australians towards wider retirement planning.

Hapana unveils rebuilt fitness software platform after USD $7.25 million Microequities-led round, targeting multi-site operators with AI tools.

Klaviyo has launched Composer, an AI tool that drafts data-driven marketing campaigns from plain-language prompts, now in private beta.

Inlight has launched a Martech, Data & Analytics practice led by former Wesfarmers OneDigital executive Anthony Fontana in a senior hire.