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Customer data Stories

Australian Stories

Customer data stories

AI adoption rises as Australian firms mine contact data
Data Analytics

AI adoption rises as Australian firms mine contact data

Businesses can uncover hidden service failures and improve customer loyalty by analysing contact centre interactions at scale with AI.

By Phong Bui • 4 min read • Last week

Global Stories

Customer data stories

Gigamon names Grant Yacomeni as chief security officer
Data Protection

Gigamon names Grant Yacomeni as chief security officer

The hire signals rising pressure on security teams as AI expands attack surfaces across hybrid cloud systems and customer data flows.

By Sean Mitchell • 3 min read • Today
Boomi names APAC customer innovation award winners
Manufacturing

Boomi names APAC customer innovation award winners

The honours underline rising demand for data and integration tools as utilities, retailers and universities tackle ageing systems and automation pressure.

By Sean Mitchell • 4 min read • Yesterday
Yahoo launches In-Flight Outcomes for Australian DSP
Marketing Technologies

Yahoo launches In-Flight Outcomes for Australian DSP

Advertisers in Australia can now adjust campaigns in real time using sales and store visit data, cutting measurement delays to days or hours.

By Sean Mitchell • 3 min read • Yesterday
Bakers Delight speeds digital marketing rollouts with Boomi
Software-as-a-Service

Bakers Delight speeds digital marketing rollouts with Boomi

Reusable integrations have cut Bakers Delight's rollout times for new digital tools, with Shopify live in four months and Klaviyo in three.

By Sean Mitchell • 4 min read • Yesterday
OneAdvanced launches AI risk platform in Australia
Software-as-a-Service

OneAdvanced launches AI risk platform in Australia

Organisations facing tougher compliance checks in Australia and New Zealand can now swap spreadsheet risk logs for AI-guided assessments and reports.

By Joseph Gabriel Lagonsin • 3 min read • Yesterday
The importance of data enrichment in financial services
Data Analytics

The importance of data enrichment in financial services

Verified records can sharpen lending, fraud and compliance decisions, while enrichment on faulty customer data can simply scale the errors.

By Edmund Ng • 6 min read • Yesterday
Gartner: firms shift growth to monetisation & platforms
Digital Transformation

Gartner: firms shift growth to monetisation & platforms

Large firms are increasingly squeezing more revenue from existing assets as product innovation loses edge to copycat rivals and tighter capital scrutiny.

By Joseph Gabriel Lagonsin • 4 min read • Last week
AI visibility becoming the new boardroom blind spot
Robotics

AI visibility becoming the new boardroom blind spot

As autonomous tools spread through workplaces, security teams are struggling to track who can access HR, finance and customer data.

By James Ross • 4 min read • Last week
Why Customer Due Diligence (CDD) Starts With Clean Data
Fintech

Why Customer Due Diligence (CDD) Starts With Clean Data

Poor data can make sanctions and identity checks miss real risk, leaving banks open to penalties, remediation costs and reputational damage.

By Shivani Pimpili • 6 min read • Last week
Auxia launches Agent Studio for AI marketing workflows
Software-as-a-Service

Auxia launches Agent Studio for AI marketing workflows

Marketers could cut manual campaign work as Auxia links AI agents to existing tools, after surpassing 200 billion personalisation decisions.

By Mark Tarre • 3 min read • Last week
Thomson Reuters launches its first in-house AI model
Software-as-a-Service

Thomson Reuters launches its first in-house AI model

The legal and tax publisher is aiming to cut reliance on third-party AI systems while keeping sensitive customer data under its own control.

By Joseph Gabriel Lagonsin • 5 min read • Last week
Why banks should bet on digital identity, not super apps
Data Protection

Why banks should bet on digital identity, not super apps

Banks could turn trusted identity checks into a new revenue stream as EU rules open the door to wider use of digital credentials.

By Giesecke+Devrient • 5 min read • Last week
4 practical tips for maintaining data quality
Fintech

4 practical tips for maintaining data quality

Bad records can drive up costs, hurt compliance and damage customer service unless firms keep data accurate as it changes.

By Shivani Pimpili • 4 min read • Last week

Stories from Other Regions

Customer data stories

Salesforce & Anthropic launch Claudeforce partnership
Software-as-a-Service

Salesforce & Anthropic launch Claudeforce partnership

Sales teams will soon be able to query live Salesforce data inside Claude as the pair deepen an AI tie-up across CRM and Slack.

By Sean Mitchell • 4 min read • Last week
Forcepoint appoints Vincent Merlin as Marketing Chief
Data Protection

Forcepoint appoints Vincent Merlin as Marketing Chief

As AI security spending rises, the cybersecurity company has hired a veteran marketer to shape its pitch on data control and governance.

By Sofiah Nichole Salivio • 3 min read • Last week
Qualcom lifts Northern Ireland revenue 30% on retail demand
Data Protection

Qualcom lifts Northern Ireland revenue 30% on retail demand

Retailers' shift to secure digital payments and ordering systems helped lift annual revenue in Northern Ireland by 30%, with five jobs added.

By Sean Mitchell • 3 min read • Last week