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Content Creation Stories

Australian Stories

Content Creation stories

Jackery unveils Explorer 300D at Melbourne 4x4 Show
Gadgets

Jackery unveils Explorer 300D at Melbourne 4x4 Show

Visitors at the Melbourne 4x4 Show can pre-order a new portable power unit for AUD $299 as Jackery targets campers, caravanners and creators.

By Sofiah Nichole Salivio • 4 min read • Last week

Global Stories

Content Creation stories

Adobe expands Firefly with new audio creation tools
Generative AI

Adobe expands Firefly with new audio creation tools

Creators can now generate licensed music, voiceovers and sound effects in Firefly, as Adobe seeks to keep more production inside one workflow.

By Sean Mitchell • 4 min read • Yesterday
Ecommpay shortlisted in three Fin.Tech Marketing awards
Artificial Intelligence

Ecommpay shortlisted in three Fin.Tech Marketing awards

Recognition for Ecommpay's rebrand and AI-led marketing comes as the payments firm is named a finalist in three award categories.

By Sofiah Nichole Salivio • 3 min read • Yesterday
Forrester model flags AI winners & losers in markets
Software-as-a-Service

Forrester model flags AI winners & losers in markets

Labour-heavy services face the biggest squeeze as AI shifts spending towards infrastructure, data management and security, Forrester says.

By Sean Mitchell • 4 min read • 2 days ago
MovieMe launches pay-per-minute streaming platform
Social Media

MovieMe launches pay-per-minute streaming platform

Subscription-fatigued viewers in more than 90 countries can now pay only for time watched as MovieMe shares 70% of viewing revenue with creators.

By Sofiah Nichole Salivio • 3 min read • 4 days ago
Slipstream names Mearns & London in expansion push
Software-as-a-Service

Slipstream names Mearns & London in expansion push

The music licensing company's latest hires are aimed at broadening customer coverage in the U.K., Europe and the U.S. after its Megatrax deal.

By Sofiah Nichole Salivio • 4 min read • Last week

Stories from Other Regions

Content Creation stories

UK marketers lose quarter of week to admin, Optimizely finds
Software-as-a-Service

UK marketers lose quarter of week to admin, Optimizely finds

Poor workflows are leaving UK marketing teams short of time, with 45% spending at least a quarter of the week on admin.

By Sofiah Nichole Salivio • 4 min read • Yesterday
Maebe overtakes Nike & Adidas in Instagram ranking
eCommerce

Maebe overtakes Nike & Adidas in Instagram ranking

The brand's rapid rise signals founder-led labels can outpace global names on Instagram, despite far lower content volumes.

By Sofiah Nichole Salivio • 4 min read • 2 days ago
The AI arms race will be won by companies that stop forcing it
Generative AI

The AI arms race will be won by companies that stop forcing it

Content inflation could leave brands sounding generic unless they use AI to sharpen strategy, as LinkedIn flags more artificial-sounding posts.

By Aniket Gupta • 5 min read • 2 days ago
Ripple partners Jeonbuk Bank on cross-border remittances
Digital Transformation

Ripple partners Jeonbuk Bank on cross-border remittances

South Korean businesses could see faster overseas payments as Jeonbuk Bank adopts Ripple Payments, cutting delays and fees on remittances.

By Karen Joy Bacudo • 4 min read • 3 days ago
Revolut launches Ultra tier in Singapore for S$899
Virtual Private Networks

Revolut launches Ultra tier in Singapore for S$899

The subscription aims to woo Singapore's affluent customers with travel perks, investment discounts and bundled services worth more than S$10,000 a year.

By Joseph Gabriel Lagonsin • 4 min read • 3 days ago
Consistent launches KAVACH USB 3.0 external SSD in India
Partner Programmes

Consistent launches KAVACH USB 3.0 external SSD in India

The portable drive targets professionals, students and creators in India as demand rises for faster backup and file transfer options.

By Sofiah Nichole Salivio • 3 min read • 5 days ago
Canon Oceania names four New Zealand grant winners
Canon

Canon Oceania names four New Zealand grant winners

Four New Zealand groups will share NZD $20,000 in grants and equipment as Canon Oceania marks the programme's 20th year.

By Mark Tarre • 5 min read • Last week
Love Island unknowns outshine influencers in growth
Instagram

Love Island unknowns outshine influencers in growth

Unknown entrants on Love Island have delivered the biggest audience gains, even as the show's final viewers have fallen to about 700,000.

By Sofiah Nichole Salivio • 4 min read • Last week
Dupe culture is creating a new challenge for toy and gaming brands
Risk & Compliance

Dupe culture is creating a new challenge for toy and gaming brands

Viral lookalikes are spreading fast across toy and game marketplaces, with cheaper copies now posing safety and reputational risks for brands.

By Emily Li • 6 min read • Last week
UK firms face GBP £525m revenue risk from old content
Digital Transformation

UK firms face GBP £525m revenue risk from old content

Outdated web pages and poor product data could erode customer trust and leave large UK businesses exposed to GBP £525 million in lost revenue.

By Mark Tarre • 5 min read • Last week
Luma launches Scenes for storyboard-first AI video
Software-as-a-Service

Luma launches Scenes for storyboard-first AI video

Users can now fix shots before spending on a full render, as the new workflow targets continuity errors in AI-made video.

By Sean Mitchell • 3 min read • Last week