Affiliate Marketing stories
Brands will be able to assess creator campaigns with first-party YouTube data as impact.com adds direct discovery, activation and measurement tools.
The deal gives software vendors a broader route to market as AppDirect adds PartnerStack's 138,000-strong B2B partner network.
Hundreds of Amazon sellers and publishers will join a larger partner marketplace as Levanta folds Perch+ into its platform.
NinjaTrader’s marketing teams in the US and Europe will use AI tools to speed checks on ads and social posts amid tighter scrutiny.
Shoppers using ChatGPT can now compare products side by side as OpenAI widens access to merchant-supplied pricing, reviews and features.
Affiliate creators are driving 68% of early revenue as the skincare brand uses TikTok Shop to win UK shoppers beyond specialist retailers.
OpenAI abandons in-chat checkout for ChatGPT, pivoting to web‑navigating shopping agents and referral-led partnerships with retailers.
saas.group surpasses USD $100m ARR as it doubles down on AI-led upgrades and fresh acquisitions across its 25-plus software brands.
BYRDLI and creator Tahnee Cook launch a live LA itinerary campaign, letting followers book her real-time stays, experiences and hotel deals.
Awin launches Campaign Builder and smarter partner recommendations to slash affiliate setup times and sharpen performance reporting.
Telna launches a USD $100m fund to back travel eSIM apps, MVNOs and Super Apps, aiming to speed global growth in digital roaming services.
Hackers are hijacking ageing home routers worldwide, covertly rewiring DNS to quietly cash in on everyday web browsing traffic.
Xero overhauls developer portal and readies new API fees tied to connection counts and data egress, as it tightens recertification rules.
Online creators turn from volatile ad deals to subscriptions, affiliates and paid events, bringing bigger paydays but trickier tax demands.
PayPal-owned Honey is dropped by Rakuten's ad network, cutting it off from 2,000 merchants amid claims of affiliate fraud and link theft.
Seven influencers with 4.5m Instagram followers were sentenced for pushing an illegal FX scheme in a case the FCA says should warn others.
Women drive USD $31.8 trillion in global spending, yet eCommerce and creator systems still under-serve how they discover and decide to buy.
Levanta's new Shopify integration unifies creator and affiliate programmes across Shopify, Amazon and Walmart to streamline tracking and payouts.
Stay22 lands $122m from Summit Partners to fuel global expansion of its creator commerce tools beyond travel into wider retail.
First Media joins MMC as an LP, boosting the venture fund's media-for-equity firepower with wider digital, social and TV ad reach for start-ups.