Search engines stories - Page 2

Despite 90% of Australians being online, many prefer AI tools and peers over government websites, citing trust and ease of use concerns in digital services.

Perplexity has launched its Comet browser publicly, offering AI-powered assistance in a format aiming to reshape how users explore the internet.

Cloudflare launches Content Signals Policy, enabling creators to control how AI companies use their online content, enhancing robots.txt capabilities.

A global survey reveals 33% of Gen Z and 26% of Millennials prefer AI platforms over search engines for shopping advice, signalling a shift in consumer habits.

Fastly's Randy Reddig reveals AI bots now drive much web traffic, disrupting media models and pushing publishers toward new edge-based solutions.

Despite widespread AI use in travel, only 4% of Australians fully trust it, with 92% expressing concerns, reveals Booking.com's Global AI Sentiment Report.

As AI-powered language models replace traditional search, brands must master generative engine optimisation to stay visible and competitive in discovery.

Cloudflare now blocks AI crawlers by default, requiring explicit permission to access web content, giving creators control and potential compensation options.

Thryv Australia has won the global Marketing with Purpose award at the 2025 Microsoft Advertising Partner Awards, solidifying its role in supporting small businesses.

HubSpot has launched AI Search Grader, a free tool to help brands monitor their presence in AI-driven search, amid growing reliance on generative technologies.

Global spend on Anti-Money Laundering systems by non-financial entities is set to soar 170%, reaching $6.3 billion by 2028, driven by stricter regulations.

Meltwater and We Are Social's report reveals trends in Australian digital usage, including rising concerns over privacy, increased paid digital content consumption, and declining social media use.

Search engine ad infrastructure is increasingly being exploited by cyber criminals for phishing scams, posing a growing threat to global internet users and firms, a BlueVoyant report reveals.

Rising instances of fraudulent software ads on search engines lead to heightened scrutiny and calls for user vigilance, warns cybersecurity firm Oxylabs.

FACTlix, aims to identify and combat fraudulent consumer reviews, a deceitful practice that has impacted 12% of ecommerce sales and misled countless consumers.

Report predicts pivotal shift in GenAI adoption by 2023, revolutionising varied applications and driving unprecedented growth.

The tool adds to Detego's central analytical platform and AI to empower investigators and accelerate the analysis of vital evidence.

We chat with Australian digital marketing pioneer Ian Hopkinson about what lead him to create his own auditing tool.

While the US market accounts for 60% of the company's revenue, the company says it is established and growing its operations in Asia Pacific.

Amazon Web Services launches Amazon Kendra, an ML-powered enterprise search tool designed to provide precise results for natural language queries.