Retail media Stories - Page 5

By Catherine Knowles • 4 min read • Fri, 23rd Jan 2026

Nine deepens Mantis ad tech deal with app expansion

Nine expands its Mantis ad tech tie-up to apps, promising safer contextual ads, more premium inventory and Olympics-ready controls.

By Melania Watson • 4 min read • Tue, 23rd Dec 2025

Business Beyond Boundaries: The future of display technology in 2026

Samsung is turning business displays into AI-powered endpoints to drive real-time retail and hospitality operations by 2026.

Global Stories

Retail media stories

By Sofiah Nichole Salivio • 4 min read • Wed, 4th Feb 2026

Pricer unveils targeted Pricer Avenue shelf-edge platform

Pricer launches Pricer Avenue, a modular, battery-free shelf-edge platform for targeted premium aisles and promotion-heavy store zones.

By Kaleah Salmon • 3 min read • Fri, 30th Jan 2026

Constructor earns sole Customers' Choice in Gartner report

Constructor named sole Customers' Choice in 2025 Gartner Peer Insights report for search and product discovery, earning perfect user rating.

Smart Cities

Digital billboards to power USD $54.6bn OOH boom

Digital billboards are set to drive OOH ad spend to USD $54.6bn by 2025, as programmatic trading and data tools fuel rapid DOOH growth.

By Kaleah Salmon • 4 min read • Thu, 29th Jan 2026

By Sofiah Nichole Salivio • 4 min read • Sat, 24th Jan 2026

AI drives product discovery but reviews still seal buys

Shoppers turn to AI to find products, but 92% still demand reviews and real customer photos before finally clicking to buy.

Data Protection

Amperity unveils tool to monetise first-party data

Amperity launches Audience Monetization, an AI-powered tool to package and sell permissioned first-party audiences to advertisers.

By Mark Tarre • 3 min read • Fri, 23rd Jan 2026

By Shannon Williams • 5 min read • Tue, 13th Jan 2026

AI agents to reshape retail, squeeze SaaS & ad spend

AI agents will reshape how shoppers discover brands, forcing retailers to rethink visibility as SaaS vendors and ad budgets come under strain.

By Sofiah Nichole Salivio • 5 min read • Mon, 12th Jan 2026

Criteo outlines agentic AI's next phase in eCommerce

Criteo says agentic AI will add a powerful new eCommerce layer, reshaping search, retail assistants and LLM ad models without replacing shops.

By Sean Mitchell • 3 min read • Sat, 10th Jan 2026

Spreetail unveils causal AI tool to cut wasted ad spend

Spreetail debuts True Ads causal AI tool to slash wasted eCommerce marketplace ad spend by up to 50% and boost incremental sales.

Fintech

Banks tap 'financial media networks' for ad revenues

Banks are turning apps and accounts into ad space, with SAS tipping media networks to lift non-interest income by up to 30% within two years.

By Sofiah Nichole Salivio • 5 min read • Fri, 9th Jan 2026

Digital Transformation

Rithum & Stripe partner to power AI agent commerce

Rithum links its commerce platform to Stripe's Agentic Commerce Suite, enabling AI agents to handle product discovery and payments end-to-end.

By Joseph Gabriel Lagonsin • 4 min read • Fri, 9th Jan 2026

By Shannon Williams • 6 min read • Tue, 23rd Dec 2025

AI agents to reshape brand discovery by 2026, says Kantar

AI agents will reshape brand discovery by 2026, Kantar predicts, as marketers race to optimise for algorithmic assistants and micro‑communities.

Stories from Other Regions

Retail media stories

By Mark Tarre • 4 min read • Fri, 30th Jan 2026

E-commerce growth redistributes across Europe in 2026

E-commerce growth is shifting across Europe, with Central and Eastern Europe and the Nordics surging as returns and AI reshape online retail.

By Mark Tarre • 3 min read • Mon, 26th Jan 2026

VIOOH, ISM link Shell forecourt screens to programmatic

VIOOH partners with ISM to offer programmatic access to 784 digital screens at Shell petrol stations across Germany, serving 200m impressions.

Restaurants

VIOOH & Atmosphere TV link up for venue ad targeting

VIOOH partners with Atmosphere TV to offer programmatic access to over 60,000 venue screens, delivering 1bn monthly impressions globally.

By Sofiah Nichole Salivio • 4 min read • Fri, 16th Jan 2026

Digital Transformation

Google launches open protocol to power AI shopping

Google launches Universal Commerce Protocol to link AI shopping agents, retailers and payments in a new 'agentic commerce' push.

By Mark Tarre • 4 min read • Thu, 15th Jan 2026