eCommerceNews Australia - Technology news for digital commerce decision-makers

Perplexity stories - Page 2

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PayPal offers Comet browser early access trial valued at USD $200 in AU

Fri, 5th Sep 2025
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ai
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payment technologies
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agentic ai
PayPal offers Australian customers early access to Perplexity's AI-powered Comet browser, including a 12-month USD $200 trial of Perplexity Pro.
Ps dwayne alexander  apr

Why our business is going AI-in-the-loop instead of human-in-the-loop

Mon, 1st Sep 2025
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devops
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digital transformation
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apm
Alexander PR adopts AI-in-the-loop approach, placing AI within human-led workflows to boost accuracy and creativity while maintaining quality control.
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Nearly half of Australians use AI assistants for online shopping

Wed, 20th Aug 2025
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martech
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personalisation
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cdp
Nearly half of Australians use AI assistants for online shopping, with 78% expecting such tools to become mainstream within a year, says PayPal research.
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AI bots drive 80% of bot traffic, straining web resources

Wed, 20th Aug 2025
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llms
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google
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ict sector
AI crawlers now account for 80% of bot traffic, with Meta leading, placing huge strain on web resources and raising concerns over data bias and security risks.
Person using laptop with shopping bags suitcase credit card digital icons

AI-driven referrals transform shopping, travel & banking online

Tue, 19th Aug 2025
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martech
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commerce systems
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genai
AI-driven referrals to US retail, travel, and banking sites have surged over tenfold since July 2024, reshaping online shopping and boosting engagement.
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Riskified & HUMAN join forces to tackle AI-driven eCommerce risks

Fri, 15th Aug 2025
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risk & compliance
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llms
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cybersecurity
Riskified and HUMAN Security partner to help merchants manage rising risks and opportunities from AI-driven eCommerce shopping agents.
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Commerce.com launches unified brand to lead AI-driven retail

Thu, 7th Aug 2025
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network infrastructure
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digital transformation
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martech
Commerce.com unifies BigCommerce, Feedonomics and Makeswift under one brand, focusing on AI-driven 'agentic commerce' to reshape retail experiences.
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Shadow AI surge heightens enterprise security risks, study finds

Wed, 6th Aug 2025
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dlp
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risk & compliance
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genai
Enterprise use of generative AI platforms has surged 50%, with shadow AI posing rising data security risks as unsanctioned apps operate beyond IT control.
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Sensitive data exposure rises with employee use of GenAI tools

Sat, 2nd Aug 2025
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martech
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breach prevention
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ai security
A quarter of files and 4.37% of prompts shared with GenAI tools contained sensitive data, raising security risks as employees use more AI applications.
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Optimizely unveils CMS features to boost AI search visibility

Wed, 30th Jul 2025
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ecm
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martech
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genai
Optimizely launches new CMS features to boost AI search visibility, helping businesses adapt content for the rise of generative engine optimisation and AI-driven search.
Friendly restaurant host helping smiling diner with tablet at reception

OpenTable launches AI Concierge to streamline restaurant bookings

Thu, 24th Jul 2025
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genai
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data privacy
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ai
OpenTable unveils AI Concierge to ease bookings at over 60,000 restaurants by providing instant info on menus, hours, and more for savvy diners worldwide.
Pscombinephoto

AI Appreciation Day: What it means for the future of customer engagement

Mon, 14th Jul 2025
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crm
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data analytics
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cx
AI innovations are transforming customer engagement by unifying fragmented data and enabling real-time personalisation for enhanced experiences.
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Tracer unveils AI tool to shield brands from ChatGPT fraud

Thu, 3rd Jul 2025
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martech
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advanced persistent threat protection
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genai
Tracer AI launches Tracer Protect for ChatGPT, an AI tool to monitor and combat brand fraud and scams exploiting ChatGPT chatbot responses.
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Skymel launches ARIA to unite major AI models in one platform

Wed, 4th Jun 2025
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ai
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agentic ai
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ai models
Skymel unveils ARIA, an AI assistant uniting ChatGPT, Claude, Gemini and Perplexity into one seamless platform for unified, accurate user answers.
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Trends from HumAIn 2025 — And what the new AI normal means for brands

Wed, 4th Jun 2025
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martech
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partner programmes
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genai
At humAIn 2025, experts reveal AI is reshaping creativity, search, and work, urging brands to blend human insight with machine intelligence for success.
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Optus offers free AUD $300 AI search to mobile customers

Tue, 3rd Jun 2025
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cx
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martech
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genai
Optus offers new and existing mobile customers a free 12-month subscription to Perplexity Pro, an AI search valued at AUD $300, enhancing access to AI tools.
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SAP unveils new Business AI tools & partnerships for growth

Wed, 21st May 2025
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digital transformation
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hyperscale
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martech
SAP unveils advanced AI tools and partnerships, including a smarter copilot and AI agents, aiming to boost productivity and AI accessibility for businesses.
Ps sangeeta mudnal

Are you ready for the conversational commerce revolution?

Tue, 20th May 2025
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martech
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commerce systems
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cdp
Conversational commerce is revolutionising shopping and brand experiences, with AI assistants accelerating purchases by 30% and reshaping creative roles.
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Cequence enhances platform to protect agentic AI interactions

Fri, 2nd May 2025
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data protection
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ai security
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llms
Cequence Security updates its UAP platform to secure agentic AI interactions, preventing unauthorised data access and enhancing control over AI-driven APIs.
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Visa launches AI-assisted shopping with security focus

Thu, 1st May 2025
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digital transformation
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crypto
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fintech
Visa has launched Intelligent Commerce, partnering with AI leaders to enable secure, AI-assisted shopping and payments tailored to user preferences.