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PC Market stories

Gigabyte wins four Red Dot awards for motherboards
PC Hardware

Gigabyte wins four Red Dot awards for motherboards

The wins could bolster Gigabyte's premium motherboard push, with the four boards now on sale in Australia through authorised retailers and distributors.

By Joseph Gabriel Lagonsin • 4 min read • Last month

Global Stories

PC Market stories

Nvidia RTX Spark targets AI-first PCs in desktop push
Data Protection

Nvidia RTX Spark targets AI-first PCs in desktop push

The chip maker's desktop push could raise prices and force businesses to rethink upgrades around on-device AI, security and battery life.

By Sofiah Nichole Salivio • 5 min read • Last week
Small business tech demand lifts reseller prices in Europe
Data Protection

Small business tech demand lifts reseller prices in Europe

Smaller firms' shift towards higher-spec devices is widening Europe's pricing gap, with reseller average selling prices rising far faster than retail chains.

By Sean Mitchell • 3 min read • Last week
Gigabyte expands AI and gaming PC hardware line-up
Semiconductors

Gigabyte expands AI and gaming PC hardware line-up

Gigabyte has expanded its PC hardware line-up with new AI systems, gaming components and design-focused builds under its Enter Infinity.

By Sean Mitchell • 4 min read • Last week
Dell unveils lighter XPS 13 at its lowest entry price
Hybrid & Remote Work

Dell unveils lighter XPS 13 at its lowest entry price

Targeting students and younger professionals, the new model starts at Dell's lowest XPS price yet while keeping touchscreen and Wi-Fi 7 standard.

By Mark Tarre • 3 min read • Last month
European notebook revenues rise as prices lift sales
Partner Programmes

European notebook revenues rise as prices lift sales

Higher average selling prices are offsetting weaker demand, lifting European notebook revenues 12% in early Q2 despite falling unit sales.

By Karen Joy Bacudo • 3 min read • Last month
Qualcomm launches Snapdragon C for entry-level laptops
Semiconductors

Qualcomm launches Snapdragon C for entry-level laptops

The move broadens Arm-based computing into budget PCs, as Qualcomm targets student and small business buyers with all-day battery life and AI features.

By Sofiah Nichole Salivio • 3 min read • Last month
HP launches AI PC range in Australia & New Zealand
Data Privacy

HP launches AI PC range in Australia & New Zealand

HP is betting buyers will pay more for local AI processing and premium portability as it rolls out pricier PCs across both markets.

By Sean Mitchell • 5 min read • Last month
Europe refurbished PC market shifts to premium notebooks
Storage

Europe refurbished PC market shifts to premium notebooks

Buyers across Europe are trading up to higher-spec refurbished notebooks, lifting revenue 10% even as unit sales stayed broadly flat.

By Joseph Gabriel Lagonsin • 4 min read • Last month
Europe retail tech shifts to higher-performance PCs
Storage

Europe retail tech shifts to higher-performance PCs

Consumers are prioritising pricier PCs over phones, as higher component costs and longer upgrade cycles lifted retail tech revenues across Europe.

By Sean Mitchell • 3 min read • Last month
Gigabyte bundles Surfshark One with AI laptops in ANZ
Software-as-a-Service

Gigabyte bundles Surfshark One with AI laptops in ANZ

Buyers in Australia and New Zealand will get a year of Surfshark One on selected Gigabyte notebooks, adding security value worth more than AUD $170.

By Sean Mitchell • 3 min read • Tue, 14th Apr 2026
Global handheld smart camera shipments jump 83% in 2025
Drones

Global handheld smart camera shipments jump 83% in 2025

Rising short-form video and vlogging demand helped the category reach 16.65 million units, putting pressure on traditional cameras and margins.

By Mark Tarre • 4 min read • Thu, 26th Mar 2026
Asia-Pacific PC shipments seen falling 13.7% in 2026
Semiconductors

Asia-Pacific PC shipments seen falling 13.7% in 2026

Higher component costs and shortages are set to curb demand, with regional PC shipments forecast to drop to 92.0 million units in 2026.

By Mark Tarre • 4 min read • Thu, 26th Mar 2026

Stories from Other Regions

PC Market stories

Consistent launches Hornet & Raptor Micro ATX cabinets
Partner Programmes

Consistent launches Hornet & Raptor Micro ATX cabinets

Compact PC builders in India gain more choice as the new cabinets support standard parts, better airflow and budget upgrades.

By Sofiah Nichole Salivio • 3 min read • Wed, 1st Apr 2026
How embedded DaaS finance drives IT upgrades and creates predictable refresh cycles for the channel
Digital Transformation

How embedded DaaS finance drives IT upgrades and creates predictable refresh cycles for the channel

Rising device prices and tight budgets are pushing more firms towards monthly finance, giving resellers steadier upgrades and richer service sales.

By Jordan Lisle • 6 min read • Mon, 30th Mar 2026
Consistent launches RapidCool & Motion ARGB coolers
Gaming

Consistent launches RapidCool & Motion ARGB coolers

India's PC builders get two new air coolers, one with a real-time temperature display, as Consistent widens its components range.

By Sofiah Nichole Salivio • 3 min read • Mon, 30th Mar 2026
UK PC retail slumps as Eurozone markets power ahead
Supply Chain

UK PC retail slumps as Eurozone markets power ahead

UK PC retail slumps with sales down as much as 26%, while Germany and France surge ahead, widening Europe's consumer tech divide.

By Sofiah Nichole Salivio • 4 min read • Thu, 19th Mar 2026