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NielsenIQ (NIQ) stories

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Understanding the holiday shopper: A retailer's guide to winning the season

Tue, 16th Dec 2025
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cx
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martech
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partner programmes
Australian holiday shoppers are spending strategically, forcing retailers to sharpen promotions, personalise offers and boost in-store experience.
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Digital catalogues drive Australian shoppers' store choices

Mon, 20th Oct 2025
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marketing
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online shopping
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analyst report
Digital catalogues are reshaping Australian shopping habits, guiding store visits and planning, with 44% now preferring them over print versions.
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AI & data to transform marketing & media by 2025

Fri, 20th Dec 2024
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data analytics
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cx
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martech
By 2025, key trends in customer data and AI are set to transform marketing and advertising, enhancing experiences while shifting strategies towards first-party data.
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Australians & Kiwis face strain from living cost crisis

Fri, 6th Dec 2024
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healthtech
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inflation
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immigration
A report reveals ongoing financial strain for Australians and New Zealanders, with rising living costs leaving nearly half feeling worse off than last year.
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NielsenIQ unveils 2025 tech & durables growth trends

Fri, 22nd Nov 2024
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healthtech
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clean technologies
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sustainability
NielsenIQ unveils its latest report forecast, focusing on key trends in the Tech & Durables sector set to shape the market by 2025.
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AI increasingly shapes global consumer purchasing trends

Wed, 9th Oct 2024
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data analytics
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ai
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shopping
NielsenIQ's report shows 40% of global consumers embrace AI for shopping, highlighting a surge in online sales by 11.6% driven by social commerce.
Victor hidalgo

AI Appreciation Day: Q&A with NielsenIQ

Mon, 15th Jul 2024
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data analytics
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physical security
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genai
AI is set to transform market research, says NielsenIQ on AI Appreciation Day. Discover the potential and challenges in AI-driven innovation.
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Elite appoints Lindsey Moorley as CFO in the Midst of Growth Strategy

Tue, 26th Sep 2023
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partner programmes
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business strategy
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analyst report
Financial management company Elite announces Lindsey Moorley as CFO as part of a growth strategy following new acquisitions and independence.