Gen Z stories
Budget-conscious car buyers are being targeted by a six-week push as Carsales leans on AI Voice Search during sport and EOFY ads.
Consumer patience is thinning, with Australian customers most likely to walk away when poor communications or clumsy data capture erode trust.
Cost pressures are pushing more Australians to hold onto broken devices until end-of-financial-year discounts arrive, Optus research shows.
Social feeds and AI now drive discovery for most young Australians, leaving Google first choice for just 26% of Gen Z shoppers.
Australian investors gain a mobile crypto platform as IG bets rising demand and new rules will draw mainstream savers into digital assets.
Most Australian fans would still join venue-named hotspots, leaving match-day travellers exposed to phishing, fake streams and account theft.
Weekend access to gold comes as retail traders increasingly expect to react to geopolitical shocks and price moves outside standard market hours.
Nearly half of Australian drivers now use AI tools for servicing decisions, as cost pressures push more motorists to keep older cars longer.
AI anxiety is pushing a third of knowledge workers to consider quitting their industry, raising turnover risks for employers.
Young consumers are far more likely than marketers to punish value clashes, exposing a trust blind spot as influencer spending grows across Europe.
Younger adults are now more likely to lose money to fraud as scams spread across texts, calls, social ads and messaging apps.
Thousands of football fans will be reached through a creator-led push as YouTube streams its first FIFA exhibition match worldwide.
Rising fees and longer free-shipping thresholds are widening the gap between what Australian shoppers want and what retailers promise at checkout.
New digital onboarding has helped the credit union add USD $138 million in deposits and save more than 4,194 staff hours.
Retailers risk missing out on Gen Z's rising spend unless they fix legacy systems and align stock, finance and service to changing habits.
One in three daily AI users say explicit images of people they know are acceptable, as confidence in online evidence and scams worsens.
Older Canadians are driving most of Fig's flagged loan scam cases as the lender moves to stop fraudsters before funds are paid out.
Frequent users were more likely to feel shaky in live exchanges, even as many said AI made them feel more polished in writing.
Most UK financial advisers are now serving younger investors, but fragmented software is adding hours of admin each week.
Failed test days could delay work and income, as Aceable's new study tool targets the weak spots that most licensing candidates miss.