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FIFA World Cup Stories

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FIFA World Cup stories

CyberCX extends Australian Open cyber security deal
Firewalls

CyberCX extends Australian Open cyber security deal

CyberCX will stay on as the Australian Open's cyber security partner through 2026, as tennis ramps up defences against digital threats.

By Mark Tarre • 4 min read • Mon, 19th Jan 2026

Global Stories

FIFA World Cup stories

One-third of FIFA World Cup partners lack email protection
Gaming

One-third of FIFA World Cup partners lack email protection

Fans face a higher risk of phishing as most FIFA World Cup 2026 partners still lack the strict email checks that block spoofed messages.

By Mark Tarre • 4 min read • Last month
Google updates Media CDN for live streaming at scale
Network Infrastructure

Google updates Media CDN for live streaming at scale

Broadcasters can now cut latency and costs during major live events as Google expands regional capacity and adds new monitoring tools.

By Sean Mitchell • 4 min read • Last month
World Cup ad spend at risk from campaign data flaws
Gaming

World Cup ad spend at risk from campaign data flaws

Poor campaign naming could leave advertisers blind on performance, with as much as USD $3.9 billion in World Cup ad spend at risk.

By Sofiah Nichole Salivio • 3 min read • Last month
World Cup guide warns banks of scams & trafficking
Data Analytics

World Cup guide warns banks of scams & trafficking

Banks are being urged to watch for fraud and exploitation patterns as the 2026 World Cup is expected to fuel risky cross-border payments.

By Kaleah Salmon • 4 min read • Last month
Fake Olympics shop ads on Meta target fans' wallets
Phishing

Fake Olympics shop ads on Meta target fans' wallets

Fake Olympics shop ads on Meta push fans to cloned sites mimicking Milano Cortina 2026 store to steal card and personal details.

By Joseph Gabriel Lagonsin • 4 min read • Wed, 18th Feb 2026
BRKZ secures USD $30 million loan to expand Saudi construction tech
Artificial Intelligence

BRKZ secures USD $30 million loan to expand Saudi construction tech

BRKZ has secured a USD $30 million loan to expand its financing solutions and support the growth of Saudi Arabia's booming construction sector.

By Sean Mitchell • 4 min read • Thu, 30th Oct 2025
Hisense wins nine IFA awards & extends FIFA World Cup tie-up
Smart Home

Hisense wins nine IFA awards & extends FIFA World Cup tie-up

Hisense secured nine IFA Innovation Awards 2025 across home entertainment, appliances, and design, while extending its FIFA World Cup sponsorship to 2026.

By Melvin Hipolito • 4 min read • Mon, 8th Sep 2025
Hisense extends FIFA World Cup partnership, unveils AI tech for 2026
Gaming

Hisense extends FIFA World Cup partnership, unveils AI tech for 2026

Hisense will extend its FIFA World Cup sponsorship to 2026, unveiling advanced AI tech and RGB-MiniLED TVs for an immersive fan experience across three host nations.

By Jed Nykolle Harme • 4 min read • Sat, 6th Sep 2025

Stories from Other Regions

FIFA World Cup stories

World Cup viewership led by casual US fans, study finds
Marketing Technologies

World Cup viewership led by casual US fans, study finds

Most US viewers expected to tune in for the FIFA World Cup are casual fans, a survey suggests, widening advertisers' reach.

By Sofiah Nichole Salivio • 4 min read • Last month
Ticombo warns fans on World Cup ticket fraud risks
Social Media

Ticombo warns fans on World Cup ticket fraud risks

Higher World Cup ticket demand is pushing up resale prices and exposing Canadian fans to fraud on unverified online channels.

By Joseph Gabriel Lagonsin • 3 min read • Last month
Lexar blends AFA football tie-up with India expo push
Storage

Lexar blends AFA football tie-up with India expo push

Lexar will showcase AFA-branded storage at Convergence India 2026, tying Argentina's football fame to India's booming data demand.

By Sean Mitchell • 4 min read • Thu, 19th Mar 2026
Lexar to unveil Argentina-themed storage at India expo
Storage

Lexar to unveil Argentina-themed storage at India expo

Lexar will debut Argentina football-themed storage at Convergence India 2026, previewing new AFA portable SSDs for fans and creators.

By Sofiah Nichole Salivio • 3 min read • Thu, 19th Mar 2026
World Cup to spark UK spending surge & second screens
Gaming

World Cup to spark UK spending surge & second screens

World Cup set to kick off UK spending spree as fans splash out on home viewing gear and juggle matches with shopping on second screens.

By Sofiah Nichole Salivio • 4 min read • Wed, 18th Mar 2026
Hoppr sets London HQ & Lotier alliance for LatAm push
Marketing Technologies

Hoppr sets London HQ & Lotier alliance for LatAm push

Hoppr picks London for its European hub and teams with Lotier to drive addressable TV ad growth across key Latin American markets.

By Kaleah Salmon • 4 min read • Sat, 7th Mar 2026
UK football ads miss as male fans shun 'laddish' image
Marketing Technologies

UK football ads miss as male fans shun 'laddish' image

UK football ads are missing the target as male fans reject boozy, laddish clichés and demand healthier, more nuanced portrayals.

By Sofiah Nichole Salivio • 4 min read • Thu, 5th Feb 2026
OPPO inks exclusive partnership with New Zealand Football teams
FIFA World Cup

OPPO inks exclusive partnership with New Zealand Football teams

OPPO New Zealand has become the exclusive Smartphone & Smart Device Partner for the All Whites and Ford Football Ferns in a two-year deal.

By Kaleah Salmon • 3 min read • Wed, 10th Sep 2025