Epsilon Stories

By Mark Tarre • 4 min read • Wed, 22nd Jul 2026

Epsilon launches Brand Pages for retailer websites

Retailers gain a templated way to host branded content and shoppable pages, as suppliers seek better visibility and clearer sales attribution.

Software-as-a-Service

Publicis to acquire LiveRamp for USD $2.167bn in cash

The cash purchase will expand Publicis's data and AI ambitions, while giving LiveRamp shareholders a 29.8% premium and closing certainty.

By Mark Tarre • 6 min read • Tue, 19th May 2026

By Sean Mitchell • 3 min read • Wed, 3rd Dec 2025

Ocado Ads partners with Epsilon to boost retail media targeting

Ocado Ads partners with Epsilon to launch a retail media solution linking verified shopper data across TV, audio and online for better ad targeting.

Hyperscale

AWS unveils Bedrock AgentCore & boosts generative AI with $100 million

AWS launches Bedrock AgentCore to enhance AI agent deployment and invests $100 million in generative AI development to boost enterprise applications.

By Catherine Knowles • 3 min read • Fri, 18th Jul 2025

By Sean Mitchell • 4 min read • Thu, 17th Jul 2025

AWS unveils AgentCore suite & invests USD $100 million in AI agents

AWS launches Amazon Bedrock AgentCore suite and invests USD $100 million to boost secure, scalable AI agent deployment for enterprises worldwide.

Education, Learning & Training

Medallia launches new partner programme to drive innovation

Medallia has launched a new partner programme to empower independent software vendors and service integrators, promoting innovation and enhancing customer experiences.

By Kaleah Salmon • 3 min read • Wed, 25th Sep 2024

By Sean Mitchell • 3 min read • Thu, 1st Aug 2024

John Lewis enhances retail media capabilities for brands

John Lewis introduces new retail media capabilities with Epsilon, empowering brands to craft adverts on johnlewis.com, enhancing customer engagement and sales.

Stories from Other Regions

Epsilon stories

By Sofiah Nichole Salivio • 3 min read • Last week

Confused.com launches Connect offsite commerce media

Advertisers can now target in-market consumers beyond insurance as new audience signals from comparison-shopping activity extend across multiple channels.

Personalisation

Marketers, don't miss the open goal this World Cup

Last-minute shoppers are set to lift ad spend by USD $10.5 billion, but brands must reach hosts and fair-weather fans before kick-off.

By Esme Robinson • 4 min read • Tue, 9th Jun 2026

Gaming

World Cup to spark UK spending surge & second screens

World Cup set to kick off UK spending spree as fans splash out on home viewing gear and juggle matches with shopping on second screens.

By Sofiah Nichole Salivio • 4 min read • Wed, 18th Mar 2026

By Sofiah Nichole Salivio • 4 min read • Wed, 11th Mar 2026

Epsilon links digital retail media to UK in-store sales

Epsilon launches UK tool linking digital retail media to in-store sales, promising a single view of online and offline campaign impact.

By Sofiah Nichole Salivio • 4 min read • Mon, 2nd Mar 2026

Wickes debuts home improvement retail media network

Wickes has launched Wickes Connected Retail Media with Epsilon, blending store and digital data to target home improvement shoppers.

Software-as-a-Service

Singapore - The AI Powerhouse & Leading Digital Gateway to Asia

Singapore cements its status as Asia's AI and digital gateway, boosted by low-carbon data centres and world-class, neutral connectivity.

By Warren Aw • 4 min read • Thu, 22nd Jan 2026

By Jed Nykolle Harme • 4 min read • Thu, 2nd Oct 2025

Iceland Foods expands retail media with Epsilon partnership

Iceland Foods partners with Epsilon to expand its retail media, adding offsite ads, video formats, and an auction model to reach 9 million shoppers yearly.

By Jed Nykolle Harme • 4 min read • Wed, 23rd Jul 2025

AI spending drives revenue gains for CPG & retail marketers

A survey of 300 senior marketers in Europe reveals 61% report revenue growth from AI, with varying adoption across UK, France, and Germany retail sectors.

By Jed Nykolle Harme • 3 min read • Tue, 1st Jul 2025

John Lewis expands retail media to offsite digital channels

John Lewis Partnership now allows brands to run ads offsite on digital channels using first-party data, expanding beyond its own platforms for broader reach.

By Maria Giacobbe • 3 min read • Fri, 13th Dec 2024

Loyalty, CTV, 'brandformance': Three martech trends in 2025

As more and more platforms come online and the market continues to evolve, streaming services will have their 'golden age' with advertisers.