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Engagement Stories - Page 4

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Consumers demand transparent, reliable business communications
Marketing Technologies

Consumers demand transparent, reliable business communications

A new report by Esendex reveals consumer demand for transparent and reliable business communications, with many willing to share details for personalised services.

By Sean Mitchell • 3 min read • Fri, 28th Jun 2024
Yahoo launches AI-powered ad solution with Innervate partnership
Artificial Intelligence

Yahoo launches AI-powered ad solution with Innervate partnership

Yahoo Advertising unveils Yahoo Creative, an AI-powered solution boosting personalised ad campaigns across platforms, with firms like Princess Cruises already on board.

By Imee Dequito • 3 min read • Thu, 20th Jun 2024
AliExpress to give away UEFA EURO 2024 tickets in promotions
Platform-as-a-Service

AliExpress to give away UEFA EURO 2024 tickets in promotions

AliExpress is set to enhance its promotional campaigns by giving away 1,000 UEFA EURO 2024 tickets, bolstering its global consumer engagement with exciting football-themed activities.

By Catherine Knowles • 3 min read • Tue, 4th Jun 2024
Flight Centre adopts Qualtrics AI to boost customer experience
Customer Experience

Flight Centre adopts Qualtrics AI to boost customer experience

Flight Centre enhances service with AI-driven programme from Qualtrics, leveraging analytics into actionable insights and to improve travel experiences.

By Melania Watson • 3 min read • Tue, 28th May 2024
Nexxen chooses Stagwell for audience discovery & consumer insights solution
Marketing Technologies

Nexxen chooses Stagwell for audience discovery & consumer insights solution

Stagwell partners with Nexxen to enhance audience discovery and advertising efficacy, leveraging the new Nexxen Data Platform for deeper consumer insights and compliance.

By Sean Mitchell • 3 min read • Mon, 20th May 2024
Binance celebrates Bitcoin Pizza Day with giveaway
EduTech

Binance celebrates Bitcoin Pizza Day with giveaway

Binance celebrates Bitcoin Pizza Day with a global pizza giveaway, events in 20+ countries, and community engagements, marking the historic BTC purchase.

By Tom Raynel • 3 min read • Mon, 20th May 2024
AI adoption soars as APAC social media teams face resource gaps
Artificial Intelligence

AI adoption soars as APAC social media teams face resource gaps

Businesses in APAC are relying more on AI to handle social media, with 55% viewing it as essential amidst resource limitations, says a Meltwater report.

By Kaleah Salmon • 4 min read • Wed, 15th May 2024
UK workforce unready for change says Cornerstone OnDemand study
DevOps

UK workforce unready for change says Cornerstone OnDemand study

A new study by Cornerstone OnDemand reveals 63% of UK executives consider their workforce unprepared for change, underscoring a critical skills gap.

By Sean Mitchell • 3 min read • Tue, 14th May 2024
Unlocking leadership excellence in the digital age: Satya Nadella's blueprint for tech leaders
Microsoft

Unlocking leadership excellence in the digital age: Satya Nadella's blueprint for tech leaders

Satya Nadella's leadership ethos, combining authenticity, empathy, and intent, redefines success in the digital era, transforming both Microsoft's journey and tech industry paradigms.

By Larry Robertson • 4 min read • Tue, 16th Apr 2024

Stories from Other Regions

Engagement stories

Snapchat & Selfridges unveil AR Locker Room for Sportopia
AR, VR & Metaverse

Snapchat & Selfridges unveil AR Locker Room for Sportopia

Snapchat and Selfridges unveil an AR Locker Room at Selfridges Oxford Street, blending tech and retail for an immersive sports experience this summer.

By Catherine Knowles • 3 min read • Mon, 8th Jul 2024
Gen Z shows more optimism & plans to spend big in Q4
Tablets

Gen Z shows more optimism & plans to spend big in Q4

Gen Z's optimism and spending power spike in UNiDAYS report, highlighting a shift in mood and loyalty trends for the year's final quarter. Brands, take note!.

By Shannon Williams • 3 min read • Wed, 3rd Jul 2024
Nearly half of Singapore employees feel underpaid: ADP survey
Engineering

Nearly half of Singapore employees feel underpaid: ADP survey

Nearly half of Singaporean employees feel underpaid, with Arts and Culture workers topping the dissatisfaction list at 67%, reports ADP's latest survey.

By Kaleah Salmon • 2 min read • Wed, 26th Jun 2024
Chatloop becomes experiences partner for Co-op Live arena
Apple

Chatloop becomes experiences partner for Co-op Live arena

Chatloop has become the official shared experiences partner for Co-op Live, leveraging its technology to enhance live event interactions in the UK.

By Melania Watson • 3 min read • Fri, 21st Jun 2024
academyEX launches campaign with 76% boost in engagement
Unified Communications

academyEX launches campaign with 76% boost in engagement

academyEX's new Find your EXfactor campaign, featuring a vibrant explainer video, has boosted engagement by 76%, reshaping how postgraduate education is marketed.

By Sean Mitchell • 3 min read • Thu, 13th Jun 2024
UK managers see AI benefits despite data security concerns
EduTech

UK managers see AI benefits despite data security concerns

86% of UK managers believe AI can boost their effectiveness, but concerns about data privacy persist, with 33% expressing reservations.

By Shannon Williams • 3 min read • Fri, 7th Jun 2024
New digital programme aims to boost immunisation for migrants
eLearning

New digital programme aims to boost immunisation for migrants

UniServices and Whāraurau have launched a digital programme on D2L Brightspace to improve immunisation for migrants in New Zealand, addressing critical post-pandemic training gaps.

By Sean Mitchell • 3 min read • Fri, 7th Jun 2024
Hoppr & Yahoo Advertising announce major partnership in Singapore
Marketing Technologies

Hoppr & Yahoo Advertising announce major partnership in Singapore

Yahoo Advertising and connected TV platform Hoppr establish a partnership in Singapore, providing advertisers with innovative targeted TV solutions, using advanced ATV technology and Hoppr's patented methods.

By Catherine Knowles • 2 min read • Fri, 10th May 2024