Email stories

Infobip launches AgentOS, an AI orchestration layer unifying customer data and channels so autonomous agents can manage and personalise service.

Sinch partners with Lovable to embed global messaging, email and voice into its AI build platform, starting with Mailgun-powered email.

Australian staff are driving office AI use, saving hours weekly and quietly bypassing policies as employers race to catch up with demand.

Australia's clogged inboxes are quietly draining productivity, but AI-powered “communications mining” may finally turn email into an asset.

Gen Z click on phishing links nearly three times more than Baby Boomers, despite heavier use of multi-factor authentication, Yubico finds.

Australians greatly overestimate their ability to spot AI-driven scam images, with new research showing they get it right less than half the time.

Salesforce launches Agentforce 360 retail tools to unify AI across marketing, eCommerce and service, promising smoother shopper journeys.

Australian public sector can match private sector digital experiences by adopting interoperable platforms, unified channels, shared tools, and AI to enhance service delivery.

Smart Communications launches SmartPATH in ANZ, an AI-driven platform streamlining omnichannel communications for regulated industries like insurance and healthcare.

Smart Communications acquires Pendula to enhance AI-driven orchestration, boosting customer engagement across SMS, email, WhatsApp, and RCS in regulated sectors.

Despite instant messaging growth, 48% of IT leaders say email remains the top channel for vital business communications worldwide.

StackAdapt launches new email and Data Hub tools, integrating owned and paid media via one platform to boost marketers' efficiency and insight.

IRONSCALES has launched Deepfake Protection, using AI to detect and neutralise deepfake email threats, as phishing attacks surge globally by up to 1,740%.

New research from Abnormal Security highlights a 26.9% rise in advanced email attacks in the Asia-Pacific, with phishing emerging as the leading threat.

IRONSCALES has launched its Winter 2024 Release, introducing AI-driven features to bolster email security against advanced phishing threats.

Twilio has been named a leader in the IDC MarketScape for Worldwide Customer Data Platforms for B2C users for 2024-2025, highlighting its innovative solutions.

Great Southern Bank is enhancing its customer service automation by deploying NICE's AI-powered CXone Mpower platform, supported by Optus.

Twilio has honoured 16 startups at the 2024 AI Startup Searchlight Awards for their innovative use of Twilio's tools to enhance customer engagement.

VIPRE Security Group's latest report reveals that business email compromise now makes up 58% of phishing attacks, highlighting rising cybersecurity threats.

Twilio's 2024 report reveals that 68% of Australians may stop engaging with brands they distrust, emphasising the need for secure, identifiable communication.