eCommerceNews Australia - Technology news for digital commerce decision-makers

Branding stories - Page 9

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Samsung top brand in Asia for seventh year in a row

Mon, 11th Jun 2018
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branding
The South Korean technology superstar has once again been rated as the best brand among those in 17 different market categories.
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VeeamON: The 3 key takeaways from the Partner Summit session

Tue, 15th May 2018
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virtualisation
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veeam
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branding
As a 100% channel company, the Partner Summit is a key part of VeeamON. Here are the main points from the Partner Session earlier today.
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Happy birthday! Dicker Data celebrates 40 years in operation

Mon, 22nd Jan 2018
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dicker data
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branding
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distributors
Dicker Data has revealed a temporary update to its logo for 2018 that celebrates reaching 40 years of being in operation.
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Tech Data to operate as a unified global brand

Thu, 28th Sep 2017
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digital transformation
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partner programmes
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supply chain
The company says the re-brand highlights their expanded reach and capabilities as a global leader in technology distribution and services.
Rebrand

Goodbye Staples, hello Winc - and a more solution driven focus

Mon, 7th Aug 2017
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cx
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martech
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supply chain
Staples Australia and New Zealand will rebrand to Winc next month with the company also planning more solution-driven offerings.
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Vertiv ANZ: New name, new brand and newfound focus

Tue, 11th Apr 2017
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healthtech
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branding
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vertiv
The launch follows the global campaign to rebrand Vertiv as a standalone company, after the completion of the sale to Platinum Equity.
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Avnet has a new look following 'Reach Further' launch

Thu, 6th Apr 2017
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iot
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b2b
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branding
A brand is more important than a marketing campaign, it is an authentic expression of the character and values of the company.
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Twitter users beware: Phishers target account verification in latest attacks

Wed, 1st Feb 2017
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phishing
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email security
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branding
Twitter is now the target of a phishing attack that uses methods to trick brand managers and social influencers into fake account verification.
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LinkedIn reveals its top Australian tech influencers

Mon, 19th Sep 2016
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social networking
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linkedin
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branding
LinkedIn has revealed its top influencers in Australia, showcasing the strength of personal brands and how they can grow your business.
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Exclusive: What's standing between you and success? Marketing

Fri, 15th Apr 2016
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partner programmes
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marketing
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social media
In a world where customers are more informed and discerning than ever, marketing has become a key strategic way to build reputation and boost revenue.
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Custom apps 'transform' Harcourts Real Estate business

Fri, 13th Nov 2015
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apps
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productivity
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customer service
Custom apps have transformed business for Harcourts Real Estate, with the apps now winning recognition from Apple.
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Apple works to create seamless retail experience

Tue, 14th Jul 2015
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apple
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branding
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technology gifts
Apple is working to create a seamless product experience, with its latest move to make all third-party accessories fit with the Apple brand.
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Samsung number one in Asia's eyes

Tue, 23rd Jun 2015
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samsung
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marketing
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branding
Samsung Electronics has been named the best brand in Asia for the fourth year in a row, beating out competitors such as Apple and Sony.
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What's the most valuable brand in the world? Apple.

Wed, 27th May 2015
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microsoft
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google
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apple
BrandZ reveals its top 100 most valuable global brands, and takes a closer look at the growing power of the technology sector and how it's evolving.
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Dicker Data leaves NZ to it

Mon, 11th May 2015
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dicker data
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branding
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distributors
Dicker Data rebrands New Zealand's Express Data after successful year of operation, aiming to replicate Australian success.
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New brand, new promises for Dicker Data New Zealand

Mon, 11th May 2015
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dicker data
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branding
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distributors
Express Data NZ rebrands promising disruption to the volume market, new cloud offerings – while boss David Dicker calls out HP.
Business strategy

Belkin launches new products, leveraging new brand strategy

Wed, 15th Apr 2015
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smb
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belkin
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branding
Following their acquisition of Linksys from Cisco and the establishment of WeMo, Belkin is targeting home automation and home and SMB networks.
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Andrew Moss of Atlas Gentech talks distribution and Huawei solutions deal

Fri, 21st Nov 2014
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cloud services
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atlas gentech
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resellers
From law to security to Huawei Enterprise – Andrew Moss has traversed an interesting path to his current position.
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Acebook drops the F with new News Feed

Fri, 8th Mar 2013
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ios
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apple
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facebook
Facebook unveils a sleek new 'F' News Feed, boasting bigger images, multiple feeds, and mobile consistency to enhance user experience and attract advertisers.
Brand

Get social and build your brand

Thu, 22nd Mar 2012
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cloud services
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websites
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notebook
Building a brand is crucial for small businesses. Discover how personal branding and the right tools can elevate your service or product.