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AppsFlyer Index shows tighter race in mobile ads
Gaming

AppsFlyer Index shows tighter race in mobile ads

AppsFlyer's 2025 Index shows Meta, TikTok and others closing in on Google and Apple as mobile ad spend concentrates at the top.

By Kaleah Salmon • 3 min read • Tue, 16th Dec 2025
Vane Viper linked to over 1 trillion DNS queries & ad fraud scams
Marketing Technologies

Vane Viper linked to over 1 trillion DNS queries & ad fraud scams

Vane Viper, a threat actor posing as an adtech firm, generated over 1 trillion DNS queries last year linked to malware and ad fraud, warns Infoblox.

By Melvin Hipolito • 4 min read • Wed, 17th Sep 2025
VexTrio exposed as global ad-fraud empire with billions in play
Marketing Technologies

VexTrio exposed as global ad-fraud empire with billions in play

VexTrio, unmasked as a multinational ad-fraud empire with nearly 100 companies, runs scams worth billions across adtech and beyond.

By Melvin Hipolito • 3 min read • Mon, 18th Aug 2025
hCaptcha report finds most residential proxy use fuels cybercrime
Malware

hCaptcha report finds most residential proxy use fuels cybercrime

hCaptcha reveals up to 95% of traffic on residential proxy networks fuels cybercrime, exposing flaws in current online security measures.

By Jed Nykolle Harme • 3 min read • Fri, 1st Aug 2025
Commerce sector faces surge in bot attacks, Fastly report warns
Firewalls

Commerce sector faces surge in bot attacks, Fastly report warns

Fastly reports a doubling of attacks on commerce sites, now 31% of threats, as unwanted bot traffic hits 37% of all internet activity in Q1 2025.

By Sean Mitchell • 3 min read • Wed, 4th Jun 2025
Australian digital video ads lead APAC in engagement, but risks remain
EduTech

Australian digital video ads lead APAC in engagement, but risks remain

Australia leads APAC with top digital video ad engagement but faces rising ad fraud and brand safety risks, says Integral Ad Science report.

By Catherine Knowles • 4 min read • Wed, 28th May 2025
Google blocks 5.1 billion ads & boosts AI ad safeguards
Marketing Technologies

Google blocks 5.1 billion ads & boosts AI ad safeguards

Google blocked over 5.1bn ads and suspended 39.2m accounts in 2024, using AI advancements to combat ad scams and protect consumers.

By Sean Mitchell • 3 min read • Thu, 17th Apr 2025
Bitdefender uncovers massive Google Play Store ad fraud
Data Privacy

Bitdefender uncovers massive Google Play Store ad fraud

Bitdefender has exposed a vast ad fraud operation on the Google Play Store, involving over 330 malicious apps and more than 60 million global downloads.

By Sean Mitchell • 3 min read • Thu, 20th Mar 2025
Kaspersky uncovers new stealer campaign via web ads
Malware

Kaspersky uncovers new stealer campaign via web ads

Kaspersky reports a surge in malicious ads targeting Windows users, redirecting over 20,000 individuals to fake CAPTCHA pages to download malware.

By Shannon Williams • 3 min read • Fri, 1st Nov 2024
Report reveals a 23% rise in global ad fraud schemes
Generative AI

Report reveals a 23% rise in global ad fraud schemes

APAC's ad market is set to grow 8.5% to USD $289 billion in 2024, amid rising AI-driven ad fraud and evolving media quality trends.

By Shannon Williams • 3 min read • Wed, 19th Jun 2024
Ad fraud set to surge due to automation advancements
Open source

Ad fraud set to surge due to automation advancements

Insikt Group warns ad fraud losses could surge to $100bn due to a rise in automated solutions like bot software.

By Shannon Williams • 3 min read • Tue, 21st Nov 2023
TrafficGuard: ad fraud on track to triple this year
Optus

TrafficGuard: ad fraud on track to triple this year

Traffic Guard says Australian businesses must be serious about tackling ad fraud, with the number of attacks predicted to triple this year.

By Kaleah Salmon • 3 min read • Tue, 4th Jul 2023

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