Latest news - Page 456
Australian retailers losing sales by ignoring customer privacy issues
Mon, 23rd May 2016
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firewalls
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network infrastructure
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network security
A panel has highlighted the dangers facing retailers about ineffective management of data and its damaging effects on customer trust & confidence.
Digital services and technology vendors forced to change approach
Fri, 20th May 2016
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martech
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marketing
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tbr
Digital marketing services and technology vendors are having to adapt their campaigns as customer demand changes, says a report by Technology Business Research.
Optus launches Retail Assist for Australian retailers
Tue, 17th May 2016
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martech
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commerce systems
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supply chain
Optus unveils Retail Assist, innovating Aussie retail with seamless POS integration and customer-focused technology.
It's not just about the weather: put your emails in context
Tue, 10th May 2016
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data analytics
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martech
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partner programmes
Digitally empowered customers crave context and are shying away from the mass-marketing approach to email offers. It's time for a different approach.
Synnex expands portfolio with new ANZ distribution partnership
Mon, 9th May 2016
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martech
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commerce systems
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supply chain
Synnex Australia is set to become a POS specialist distributor of NCR solutions in Australia and New Zealand following a new distie agreement.
Clienteling software vital to drive lasting relationships
Wed, 20th Apr 2016
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martech
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commerce systems
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supply chain
While most Australian retailers don't have the online market share some global brands enjoy, many have comparatively large physical retail footprints.
Australia leading the way in digital marketing
Mon, 18th Apr 2016
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martech
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marketing
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kentico software
Australia leads in digital marketing, with agencies investing in software and hardware, and outsourcing work. Challenges remain, however.
Driving insight from marketing data will be a digital economy winner
Fri, 8th Apr 2016
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martech
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marketing
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tbr
Organisations are seeking to manage and actively deliver insight from data generated from the marketing life cycle, offering new growth opportunities.
Has digital marketing finally become just marketing?
Thu, 7th Apr 2016
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martech
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marketing
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social media
Digital, now the DNA of marketing, challenges brands to innovate with a customer-centric, multi-channel approach, experts agree.
DMS vendors need to step up - IBM and Accenture pulling ahead
Thu, 24th Mar 2016
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digital transformation
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martech
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marketing
Developing digital marketing services portfolios helps IT services-centric vendors add a dimension to the broader digital transformation efforts.
Mobile payments skyrocketing
Tue, 22nd Mar 2016
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martech
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commerce systems
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payment technologies
Mobile payments are proving to be a success, with forecasts predicting transactions from online, mobile & contactless payments to reach $3.6 trillion.
Why digital marketing is the new traditional marketing
Tue, 15th Mar 2016
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martech
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open source
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marketing
Digital marketing eclipses old ways, becoming the standard in a tech-led era of omnipresent consumer connection.
Mobile payments get easier with new Visa product
Mon, 14th Mar 2016
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martech
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commerce systems
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supply chain
Visa lauches digital swipe product enabling shoppers to complete online purchases by sliding a virtual image of their credit, debit or prepaid card.
The importance of a data management platform
Tue, 8th Mar 2016
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martech
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marketing
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teradata
Consumer levels of digital media consumption are on the rise, so it's more important than ever that businesses use a data management platform.
Why Facebook sees sports as the next big opportunity in digital media
Tue, 8th Mar 2016
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martech
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facebook
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marketing
Digital and social media companies such as Facebook are moving further into the world of sports as more viewer attention shifts in that direction.
Data analytics, mobility and cloud accelerating business decisions
Wed, 2nd Mar 2016
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data analytics
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martech
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planning
The evolution of mobility, data analytics and cloud computing is revolutionizing market research, says Qualtrics.
Point-of-sale malware attacks still strong in 2016
Wed, 2nd Mar 2016
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malware
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martech
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commerce systems
Point-of-sale breaches will continue to be a major issue in the IT world in 2016, according to security firm Carbon Black.
CX solutions a 'substantial' opportunity, says new report
Tue, 1st Mar 2016
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cx
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martech
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marketing
Demand for customer experience solutions is on the rise, according to new research from Technology Business Research.
Mobile payments market will undergo huge transformation in next five years
Mon, 29th Feb 2016
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martech
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commerce systems
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payment technologies
P2P mobile money transfer space set for disruption as user base grows from 192.66m to 1.61bn by 2019, says Ovum.
Mobile proximity payment users to surpass 1 billion
Thu, 25th Feb 2016
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martech
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commerce systems
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payment technologies
The analyst firm says the while they are the smallest, mobile proximity payments are the fastest growing segment in the market.