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Stories by Anurag Vasisth

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Written by Anurag Vasisth

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Written by Anurag Vasisth

How retail businesses can build loyalty this festive season despite financial constraints
Customer Experience

How retail businesses can build loyalty this festive season despite financial constraints

As the festive season approaches, retailers must adapt to financial pressures by leveraging digital loyalty solutions to attract and retain value-seeking customers.

By Anurag Vasisth • 3 min read • Mon, 2nd Dec 2024
Building customer loyalty in a fragmented digital ecosystem
Data Analytics

Building customer loyalty in a fragmented digital ecosystem

In a fragmented digital ecosystem, brands must adopt omnichannel loyalty strategies to foster deeper connections and meet evolving consumer expectations.

By Anurag Vasisth • 4 min read • Tue, 22nd Oct 2024
Retailers' Success: Capitalizing on Emerging Consumer Trends
Digital Transformation

Retailers' Success: Capitalizing on Emerging Consumer Trends

As shopping habits change, digital solutions have become a silver bullet to help retailers build customer loyalty and engagement.

By Anurag Vasisth • 3 min read • Mon, 12th Jun 2023
Harnessing digital innovations to maximise loyalty programmes and improve CX
Software-as-a-Service

Harnessing digital innovations to maximise loyalty programmes and improve CX

When it comes to the retail sector, merchants have never had access to so many different client touchpoints and data to understand their customers better.

By Anurag Vasisth • 3 min read • Thu, 26th May 2022