Simple Sellers offers expert Amazon guidance from Sydney

In the bustling sphere of e-commerce, Simple Sellers is carving out a significant niche by offering expert guidance to businesses keen on excelling on Amazon. Established by former Amazon employees Mary Matabang and Farhan Huq (Han), this Sydney-based company provides a comprehensive service combining insider expertise with personalised support.

Mary Matabang and Farhan Huq, who both have substantial experience within Amazon, are leveraging their knowledge to assist businesses of varying sizes in navigating the complexities of the Amazon platform. Their initiative, Simple Sellers, offers a structured 5-step framework tailored to both beginners and seasoned sellers.

Matabang, who spent three crucial years as an Amazon account manager, reflects on her tenure as pivotal. She says, "Selling on the platform is far more complex than it's often made out to be online. That's where Simple Sellers comes in." While at the tech giant, she worked with businesses ranging from local brick-and-mortar stores transitioning online to significant multinational enterprises.

Meanwhile, Huq, who has a well-rounded background in law, commerce, and consultancy, shared his passion for e-commerce, stating, "In my 5+ years at Amazon, I had the pleasure of working with 200+ brands to write their Amazon stories." His focus on fostering business growth is a fundamental principle at Simple Sellers, and he is keen on translating his experience into tangible growth strategies for their clients.

Simple Sellers' 5-step framework encompasses crucial areas essential for Amazon success. The initial step focuses on "Winning Product Selection," guiding sellers to identify high-demand, low-competition products. Next, the "Optimised Store Set-Up" step ensures businesses adhere to Amazon's policies and comply with seamless registration support. The "Enhanced Listings and Fulfilment" stage aims to make products more visible with strategic listing enhancements and logistics planning, including Fulfilment By Amazon (FBA).

The framework continues with "Strategic Product Launches," employing targeted advertising strategies to propel sales and accumulate positive reviews. Finally, "Scalable Growth Plans" assist in utilising Amazon's advertising tools for listing optimisation and inventory expansion, targeting specific business goals.

Matabang and Huq's initiative is gaining recognition for its practical approach, backed by real-world success stories. They are keen to share their insights with clients and the broader public, highlighting how Amazon can level the playing field and offer opportunities to entrepreneurs worldwide.

"We stay ahead of marketplace updates and policy shifts," asserts Huq, who is passionate about using the latest e-commerce trends to benefit clients and the media.

Beyond their consultancy services, Simple Sellers is committed to offering media commentary on how Amazon transforms the business landscape for sellers globally. Their experiences underscore the navigation strategies and solutions essential for achieving sustained success on the platform.

Through Simple Sellers, Matabang and Huq combine extensive Amazon expertise with a bespoke approach to empower businesses. They ensure they not only enter but thrive within the evolving e-commerce environment. As e-commerce continues to evolve, the insights and support offered by companies like Simple Sellers are invaluable in helping businesses harness the potential of platforms like Amazon.